View Full Version : Aussie Open Final time change:Why!!??

Kevin T
01-29-2006, 08:10 AM
Why has the time of the men's final changed in the last couple of years? Ever since I was a youngster, the final was live on Saturday night at 10pm eastern time. For the last couple of years, though, the final has moved to 3:30am eastern time. Why the change? I don't really care. It's the Aussie's tourney and they can start it when they want, just wanting to know why there was a change. I can't think of any other slam that changed the final time by 5 hours. Thanks for any info. I'll be signing off soon to catch up on my sleep!

West Coast Ace
01-29-2006, 08:15 AM
TV ratings in Australia. It's their tournament and their perogative to have a night match and maximize their ratings - and cash that the commercials generate.