Is this going too much towards money? There is a bit of a craze around tennis players. It seems that winning tournaments and being at the top of the atp or wta rankings is just a tool to make money from exhibitions or advertising. Federer is going to Latin America to earn an incredible amount of money from each match (light exhibitions) Federer is also the ambassador of a couple of hundreds of brands (ok.. I am exaggerating... but you get it). Now it's Moet & Chandon http://www.tennistonic.com/view_tennisnews?nid=1471 http://www.sportsgrid.com/tennis/roger-federer-moet-chandon/ It seems that being at the top of the rankings is important just to get loads of money from other activities. It seems a bit crazy isn't it? ps. did you buy a Sharapova apartment?