What's wrong with Yonex?

Discussion in 'Racquets' started by BigT, Aug 12, 2012.

  1. Relinquis

    Relinquis Hall of Fame

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    Yonex aren't stocked in many stores. i travel a lot, but rarely see them in tennis shops.

    i really want to try their mids. the specs look good.
     
  2. Lakers4Life

    Lakers4Life Hall of Fame

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    Back in late 80's into the 90's, players that used Yonex were mostly women. Martina Navratilova and Martina Hingis were some of the top players of thier time. Even back in the 80's, men who used Yonex, complained they would crack at the apex points of the head, because it sticks out so much, and they still do tend to break at that point.
     
  3. Bedrock

    Bedrock Semi-Pro

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    Pro Tour 1 90
    Excellent racquet one of my favorite, maybe the most.
    Yonex racquets are the most arm friendly.
     
  4. Boricua

    Boricua Hall of Fame

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    In that era Rios and Kraicheck used Yonex to name two top players.
     
  5. bluetrain4

    bluetrain4 Legend

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    I guess that would turn off some insecure male juniors, but I've never seen the "chick frame" thing really matter -- in other words, the few male juniors I've seen play with Yonex really don't get hassled all that much or seem to care that much. Plus, Yonex's visability via top female pros has dropped off drastically, to the point where, although my 40 yo self may associate Yonex with females, this generation hardly sees that. Kerber is the only Top 10 player who even plays Yonex. I remember when they seemed to be omnipresent among top females - Seles, Navratilova, Hingis, Kournikova, Zvereva, Dementieva, Date (when she was Top 10), Vlaidisova (when she was briefly an "it" girl), Dokic (when she first broke out and made waves as a youngster), just to name a few top (or at least very visible and talked about) players who all sported Yonex frames.

    I think in the U.S. it's simply a matter of exposure overall - you don't see them and many stores and pro shops don't have them. And, there's not a lot of top pros (male or female) right now who are using Yonex.

    I always remember Rios and Krajieck with their Yonex frames. There were a few other top males, but I can't think of them.

    I always liked Yonex frames, and even owned a pair of RDS 001s a couple of years ago. Quality stuff.
     
  6. Lakers4Life

    Lakers4Life Hall of Fame

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    Yeah, but who was more popular and won more? Answer: the Women. Women are not as hard on rackets as men are. Though Serina is one exception.
     
  7. Lakers4Life

    Lakers4Life Hall of Fame

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    You left out Wozniaki, She is a current top 10 player and former no. 1, though she has yet to win a Grand Slam.
     
  8. cork_screw

    cork_screw Hall of Fame

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    Well ask yourself one question. Before or at the moment they release a racquet, are you excited or do you want to demo a new release? I certainly don't. But every year Head or Wilson releases a stick, I get excited and try to demo a few sticks.

    I really think it's how Yonex markets their brand. They should really pinpoint a point of improvement and find a way to enhance the stick in that way. They should locate a technology and plug it into the updated line. They should drop the Vcore bullsh*t and come out with independent lines that relate well with a customer base; like Head has with Radical, Prestige, Instinct and have those lines be generation lineage lines that go on that people want to associate as with certain playing styles and characteristics for those certain racquets. I don't think Yonex is business savvy like the other brands.

    Prince is the same way. Some of these brands seem clueless as to how to approach getting brand loyalty in a customer base.
     
    Last edited: Feb 6, 2013
  9. bluetrain4

    bluetrain4 Legend

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    She actually isn't Top 10 right now. But, she definitely should have been included since she's (a) a very visible player, somewhat of a "star" (even if it's been fading), and (b) not far removed from being the No. 1 player.
     
  10. VeryVolkl

    VeryVolkl New User

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    I always thought of Yonex as making good players sticks, but every time I check their new offerings it's mainly light, oversized, thick-beamed white racquets. From a performance and aesthetic perspective, I don't think those qualities are attractive to too many players. Additionally, rather than update cosmetics, they seem to throw out an entire line of racquets and start over. They've made some great racquets and the fit and finish of their products is excellent.
     
  11. McLovin

    McLovin Hall of Fame

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    Pat Cash & Andres Gomez come to mind, although Cash used Prince as well.
     
  12. BigT

    BigT Professional

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    Sergi Bruguera won 2 French Opens with an RD-7 in the early 90's.
     
  13. mrmike

    mrmike Rookie

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    There is a blast from the past, Andres Gomez! Did he use an R22, or maybe an R27? I used to like watching him play. Laid back guy but he could belt the heck out of the ball when he wanted to. I remember old Cliff Drysdale always calling him "Go Go".
     
  14. Anton

    Anton Hall of Fame

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    Nothing wrong with Yonex, just a lot of big racket companies in USA swallowing up the market.

    PS. Loving the Ezone xi98, a superb frame for just about any player.
     
  15. Blitzball

    Blitzball Semi-Pro

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    Well honestly, I think many people just aren't willing to give Yonex racquets a try purely because of the rectangular headshapes. That's the reason I don't own any of their sticks-- I know Yonex makes quality racquets....but I just can't bring myself to abandon circular headshapes.
     
  16. zapvor

    zapvor Legend

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    again, its marketing. babolat spends on advertising. yonex does it poorly. if nadal switched to yonex, it would be flying off the shelves
     
  17. Relinquis

    Relinquis Hall of Fame

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    Why is the headshape an issue? you hit at the centre of the string-bed, not the edge of the frame.

    it's like people who say they can't hit with a 93" frame because they shank the ball too often compared with their 100" frames. If you are really hitting 1 cm from the edge that often you're doing it wrong.

    they should come out with a pro-spec line. something that is as close as possible to what their pros actually use. i would love to check out the sticks Rios, Hewitt and Wawrinka use(d), not lighter, daintier versions.
     
  18. Boricua

    Boricua Hall of Fame

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    New Vcore Tour 97s are thin beamed and the 330 version is definitely heavy.
     
  19. Boricua

    Boricua Hall of Fame

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    VCORE tour 97s are rounder.
     
  20. Boricua

    Boricua Hall of Fame

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    "they should come out with a pro-spec line"... not lighter, daintier versions"

    Again, VCORE 97 Tour, 330 version, hefty tank, not light at all.
     
  21. Jack Romeo

    Jack Romeo Professional

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    actually, it was only his second championship in 1994 when he used yonex. he was using a different brand when he won his first french open the previous year.
     
  22. zapvor

    zapvor Legend

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    people do freak out about the isometric shape. i dont understand it either
     
  23. VeryVolkl

    VeryVolkl New User

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    I agree that the isometric shape should be irrelevant, and I think it is the easiest way to explain away people's disinterest in the brand because perhaps the mental block is the result of socialization rather than the actual product. More specifically, it's hard to see yourself liking/doing something if you've never seen someone like you doing it. Players using Yonex tend to be female, hit with a 2 handed backhand, and play a style that has not yielded success relative to their peers. Male professionals who use Yonex tend to fall in the same category - easily forgetable grinders. I love that style, I love the racquets, but I think that people associate the square head with a very specific style of play that most don't like to think of as inspiring enough to lay out $200 to mimic, even if only symbolically. Martina Navrotilova is the only player I can think of who used a Yonex and had a 1hbh and played agressively.
     
  24. sansaephanh

    sansaephanh Professional

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    This man speaks truth. Which is why i play with 93-95's. Perfect in terms of spec range and feel for me.
     
  25. Boricua

    Boricua Hall of Fame

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    Wawrinka is using Yonex and has one of the best one handers in tennis.
     
  26. rdis10093

    rdis10093 Hall of Fame

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  27. rdis10093

    rdis10093 Hall of Fame

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    before hewitt made the switch to the 95d he used an rdis in stock form

    so the come closer than the other guys to making a pro stock racquet.
     
  28. zapvor

    zapvor Legend

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    well you guys just pointed out the problem. wawrinka is to yonex as nadal is to babolat
     
  29. Uvijek Argen

    Uvijek Argen Semi-Pro

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  30. Boricua

    Boricua Hall of Fame

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    That guy has talent. Where is he ? I think he retired early due to injury.
     
  31. Boricua

    Boricua Hall of Fame

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    Wawrinka has talent but lacks consistency. Proof of his talent is his great game against Djockovic in the Australian Open this year.
     
  32. zapvor

    zapvor Legend

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    oh i love wawarinka. but marketing dollars are at work.
     
  33. VeryVolkl

    VeryVolkl New User

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  34. racertempo

    racertempo Semi-Pro

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  35. VeryVolkl

    VeryVolkl New User

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  36. VeryVolkl

    VeryVolkl New User

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    "Cherry picking, suppressing evidence, or the fallacy of incomplete evidence is the act of pointing to individual cases or data that seem to confirm a particular position, while ignoring a significant portion of related cases or data that may contradict that position. It is a kind of fallacy of selective attention, the most common example of which is the confirmation bias. Cherry picking may be committed unintentionally.[1]

    The term is based on the perceived process of harvesting fruit, such as cherries. The picker would be expected to only select the ripest and healthiest fruits. An observer who only sees the selected fruit may thus wrongly conclude that most, or even all, of the fruit is in such good condition.

    Cherry picking can be found in many logical fallacies. For example, the "fallacy of anecdotal evidence" tends to overlook large amounts of data in favor of that known personally, "selective use of evidence" rejects material unfavorable to an argument, while a false dichotomy picks only two options when more are available.
     
  37. Brian11785

    Brian11785 Hall of Fame

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    ^^ Wow. Someone can (well....except for hyperlinks) copy and paste. Impressive.

    No need to be snarky. Seriously though. No one was disputing your general argument about the perception of Yonex racquets as female and/or grinders' sticks. If anything the company's picking up of Wawrinka is possibly a sign that they are aware of those perceptions and actively trying to change them.
     
  38. Vertiz

    Vertiz Rookie

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    It's tough to breakout when there are so many major racket companies such as Wilson, Head, Prince, Babolat. In the US, Head and Babolat are the primary powers simply because of their marketing in the juniors/universities, along with their rackets being pretty awesome (literally 70% of the guys over here use bab PD). Yonex doesn't really market at all over here and I recently played with the 95D. Amaaazing racket, high quality, amazing packaging (came in this black cloth drawstring bag), and plays like a razer blade through butter. If they keep up what they're doing and manage to sign a player who breaks out and wins a few big titles they can easily jump into the mix.
     
  39. VeryVolkl

    VeryVolkl New User

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    Sorry if the info sounded snarky - I was attempting to not sound snarky/supercilious by posting it in someone else's words. Nonetheless, thanks for the non-snarky compliments on my ability to cut and paste.
     
  40. Someone Else

    Someone Else Banned

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    Yonex: Made in Japan (at least all their expensive models).
    All other brands: Made in China & yet...same price as Yonex.

    That ends the matter for me.
     
  41. racertempo

    racertempo Semi-Pro

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    Chick stick at the pro level does not mean they are chick sticks in general. Most local player's games are a whole lot more similar to pro women's compared to pro men's games. Meaning, I enjoy watching women's doubles more then men's double's because it is more similar to my 4.0-4.5 doubles and I can learn more.

    I love yonex frames, and I have been seeing much much more use of them in the past 2 years in my area....and I have never seen a woman with one in my area, women are playing a lot with the Juice around here. And I am the kind of person who notices what a person is playing with anytime I am near a court :)
     
  42. syke

    syke Professional

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    That's a funny comment coming from someone who is from North Korea.
    I bet the Koreans love the Japanese.:)
     
  43. dekko1

    dekko1 Semi-Pro

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    I don't come from N. Korea and I agree with that.

    As for Yonex is not good for one hand backhands, how da hell can anyone say that?? Can someone pls explain to me with some proper scientific proof that this is the case?? This is one of the stupidest things I've heard, like saying Wilsons are not good for my topspin Lob, or my drop shots.

    I've played with Yonex for a long time over the years, I have a one handed backhand and know, and have known many great players with one handed backhands that played with Yonex.
     
  44. BLACKOUT

    BLACKOUT Rookie

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    Excellent racquets, horrible as a business company in America. A lot of pro shops don't like carrying them because the product is too difficult to get. Thank god I'm good friends with a Yonex rep so i can get for myself.
     
  45. tistrapukcipeht

    tistrapukcipeht Professional

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    This thread is still going?

    Yonex makes the best products, arguably, so only negative is their marketing and Tomic didn't do much for them tanking like that in front of 20K people.
     
  46. Lautrec

    Lautrec New User

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    I have a question: what does the "square" head shape actually do? In what main way does a square frame play differently than a traditional one?

    Not talking marketing claims here, but scienctifically and from actual experience?
     
  47. GBplayer

    GBplayer Semi-Pro

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    The square head shape definitely gives a bigger sweet spot on badminton racquets. I originally used Yamaha and Carlton badminton racquets 30 years ago, then Yonex became available. The build quality and ease of use with a huge sweet spot made them take over the badminton world, also the shoes. So I made the switch from Dunlop in tennis racquets as well. I have never been disappointed with the build quality or ease of use either.
     
  48. vandre

    vandre Hall of Fame

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    didn't Navratilova win a boatload of majors with a yonex and a ohbh???
     
  49. TheBoom

    TheBoom Hall of Fame

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    The feel on yonex is definitely different. I wouldnt say that they are any better than head wilson etc other than that they qc is better. Good rackets I still like hitting with my rdis 200 every now and then!
     
  50. verite

    verite New User

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    I've played with maybe 30 different racquets over the years and the two Yonex stick's I've owned have been the two highest quality racquets in terms of manufacturing.

    They don't mess around - built in Japan quite close to where they are designed.

    Just saying...
     

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