Another example Jaz...I took a couple of our Junior Wheelies over to Victoria Park to the BT London Live Site yesterday to do a wheelchair tennis demo.
Some of the kids there had never even considered that you could play tennis like that, so we let them try it out and hit some balls with the Junior World Champion. Those kids were not only inspired by the wheelies, but they were inspired to play tennis full stop, some of whom never had.
Maybe some people who saw the rowing or canoeing or whatever will be inspired to do something sporty, it doesn't matter what. The simple fact that they are inspired is what counts!
No Cheer Up and Cheer On OurGreatestTeam!
P.S. You can see some pics from BT London Live Tennis here...http://www.lta.org.uk/Tennis-Foundat...20Site%202012/