Mixed emotions: saw some amazing matches in the late 90's early 00's - Agassi v Sampras twice; Agassi v Kuerten. Safin, Haas used to play a lot (Tommy loved the pre-tourney parties at The Mansion). But I didn't go when the quality of the fields cratered.
Like the say in real estate: location, location, location. No, not the venue - UCLA campus and Westwood are great. Location on the schedule. Way too early in the summer hard lineup - there are still clay events in Europe.
Also read the last 4 yrs the organizers paid NO appearance fees. Since players only need two or three tournaments to get ready for the US Open, this wasn't very bright.
"I jump in it!" Russian Billionaire, DirecTV Commercial...