Originally Posted by Lovely_Bone
I don't like it. I go to the University of Utah, and we call our school "The U". It's confusing when I hear people calling Miami the U, and personally, I thin thing "The U" fits my school a lot better lol. Why is University of Miami even called the U? I don't get it.
Miami came up with that advertising slogan decades ago. And it's not confusing. People think of one school when they hear "The U". I guess it comes with a better marketing plan and better results in the major sports. It is what it is.