Does Djokovic has the worst luck in terms of sponsorship money?

[martini1]

Other than his Head deal.

ST - ran out of money to pay any bonuses to him when he won 4 out of 5 majors and 3 in a row. Slow inventory also means lower sales and lower royalty fees.

Adidas - dropped him (or vice versa), rumored to have zero sponsorship money from them. Only got a few free pairs to wear but Adidas is getting silent advertisement from the top player in the world.

Uniqlo - Don't know the true dollar amount he banks but Uniqlo is not as loaded like Adidas or Nike. I doubt he is receiving anything close to what Fed, Rafa, or Murray are getting from their sponsors. General Uniqlo stores don't even stock Djoker clothing. All I saw was a poster of him wearig the heat tech under shirt.

The coolest deal is properly AP's. Free AP watches alone is worth it even no extra money is involved. I like Rolex too but AP is a class higher in general. RM is cool but these watches doesn't have heritage.

[aimr75]

poor Djokovic, might need to break out the violins

[The Meat]

Originally Posted by martini1

Other than his Head deal.

ST - ran out of money to pay any bonuses to him when he won 4 out of 5 majors and 3 in a row. Slow inventory also means lower sales and lower royalty fees.

AO, French Open, Wimbledon, and U.S Open.

How the hell are there 5 majors?

[sosa09]

Originally Posted by The Meat

AO, French Open, Wimbledon, and U.S Open.

How the hell are there 5 majors?

He means that djokovic won 4 of 5 GS in 2011 and beggining of 2012.

In 2011, AO - RG - WIMBLEDON - USO

In 2012, AO


Understand?

[High street sw19]

I'm pretty sure the day's of specialist tennis brands are on the way out, it's all about media branding. If Nike was relying on RF and it's players to pay for it's lopsided tennis budget by selling tennis gear to the very small tennis market they would be bankrupt. Players now day's (nerds excepted) cannot support the industry costs, especially now that racquet production is all "off shore" in two or three Asian manufacturers and no longer in house.

[GoodVibrations]

Martini meant AO11, W11, US11, and AO12. The reason why he doesn't have the top sponsorships is because they're locked up on Rafa and Federer. Adidas took a chance with Murray because of the potential for a bigger market (UK versus Serbia). I'm sure they're regretting that decision now.

[big ted]

word is djokovic gets ~$6M/yr from uniqlo, maybe more with bonuses. federer gets ~$10M/yr from nike . i dont think djokovics doing too badly

[martini1]

Originally Posted by big ted

word is djokovic gets ~$6M/yr from uniqlo, maybe more with bonuses. federer gets ~$10M/yr from nike . i dont think djokovics doing too badly

Fed also gets a cut on the RF logo merchandise sales. Wonder why the Fed shirts were $60 a few years ago and now it is like $90?

[Leelord337]

Originally Posted by martini1

Other than his Head deal.

ST - ran out of money to pay any bonuses to him when he won 4 out of 5 majors and 3 in a row. Slow inventory also means lower sales and lower royalty fees.

Adidas - dropped him (or vice versa), rumored to have zero sponsorship money from them. Only got a few free pairs to wear but Adidas is getting silent advertisement from the top player in the world.

Uniqlo - Don't know the true dollar amount he banks but Uniqlo is not as loaded like Adidas or Nike. I doubt he is receiving anything close to what Fed, Rafa, or Murray are getting from their sponsors. General Uniqlo stores don't even stock Djoker clothing. All I saw was a poster of him wearig the heat tech under shirt.

The coolest deal is properly AP's. Free AP watches alone is worth it even no extra money is involved. I like Rolex too but AP is a class higher in general. RM is cool but these watches doesn't have heritage.

Well actually the Uniqlo company is owned by one of the wealthiest billionaires in Japan..I'm pretty sure he can afford to pay djoker some bonuses.

[martini1]

Originally Posted by Leelord337

Well actually the Uniqlo company is owned by one of the wealthiest billionaires in Japan..I'm pretty sure he can afford to pay djoker some bonuses.

A company owned by a rich man does not make a company loaded up with cash when compared to Adidas or Nike. Uniqlo is small potato compared to Nike.

[Rjtennis]

Originally Posted by martini1

A company owned by a rich man does not make a company loaded up with cash when compared to Adidas or Nike. Uniqlo is small potato compared to Nike.

Nole could have gone with anyone, I'm sure Uniqlo was just the best paying suitor. Just because they are not Nike doesn't mean he is not making huge Nike like money. What does the size of the company have to do with anything and Uniqlo is fairly large outside of the US I'm sure he got a huge signing bonus and got paid hefty termination fee with ST as well. Djokovic is doing very well! I'm not sure why you are trying to argue the point that he isn't.

ST just couldn't afford him over the long term, but he still got paid. There would have been lawsuits filed otherwise.

[martini1]

Originally Posted by Rjtennis

Nole could have gone with anyone, I'm sure Uniqlo was just the best paying suitor. Just because they are not Nike doesn't mean he is not making huge Nike like money. What does the size of the company have to do with anything and Uniqlo is fairly large outside of the US I'm sure he got a huge signing bonus and got paid hefty termination fee with ST as well. Djokovic is doing very well! I'm not sure why you are trying to argue the point that he isn't.

ST just couldn't afford him over the long term, but he still got paid. There would have been lawsuits filed otherwise.

I read Fast Retailing's (uniqlo's parent co.) financial reports. Not even close compared to Nike. Guess what, Nike is also pretty big outside of the US too.

It's not about Djokovic doing well compared to an average player on tour looking for any sponsor money day in and day out. It's about his luck (and timing) when doing great in 2011 and yet got very little sponsor money compared to the others.

[lawlaw]

Uniqlo wanted to add a brand ambassador. Novak, and just about any player, can be bought out of a contract if the money is right. ST thought their clothing would fly off the shelves and paid a silly fee to get a player in the top 4. The collection didn't fly off the shelves, not a great surprise if you saw their collection and price points. Instead of being stuck servicing his payments, Uniqlo came along at the right time to relieve them of a financial burden. The company/founder has the cash and their aim is not to sell tennis clothes, they retail highly affordable casual wear and Novak is simply an championship winning ambassador for their huge global chain of stores. Novak got paid very well, Uniqlo seem happy with the deal = winners all around.

Easy.

[ramos77]

he's not a popular number 1, other than in his home country, I dont think he's very marketable

[dr325i]

Originally Posted by ramos77

he's not a popular number 1, other than in his home country, I dont think he's very marketable

I disagree.
He is not as marketable as RF or Rafa, however, put anything of his (UNIQLO, etc) in FS section or on E Bay and you will make $$$

[Lefty78]

How does poor Nole afford all the donkey cheese?

[Borrelli]

Originally Posted by ramos77

he's not a popular number 1, other than in his home country, I dont think he's very marketable

I think he's much more marketable than Murray.

[dr325i]

Originally Posted by martini1

Other than his Head deal.

ST - ran out of money to pay any bonuses to him when he won 4 out of 5 majors and 3 in a row. Slow inventory also means lower sales and lower royalty fees.

Adidas - dropped him (or vice versa), rumored to have zero sponsorship money from them. Only got a few free pairs to wear but Adidas is getting silent advertisement from the top player in the world.

Uniqlo - Don't know the true dollar amount he banks but Uniqlo is not as loaded like Adidas or Nike. I doubt he is receiving anything close to what Fed, Rafa, or Murray are getting from their sponsors. General Uniqlo stores don't even stock Djoker clothing. All I saw was a poster of him wearig the heat tech under shirt.

The coolest deal is properly AP's. Free AP watches alone is worth it even no extra money is involved. I like Rolex too but AP is a class higher in general. RM is cool but these watches doesn't have heritage.

you missed ALL of the points above.

1) ST did pay him what he achieved and was not able to keep up with him. They are still paying him when he plays for the DC team...
2) UNIQLO is a giant and I am sure has n issues covering any payment to him.
3) SOunds like Adidas is not putting ads with him out there which makes me believe, unlke before, that he gets $$ from them (not the top $ like Murray...)

[martini1]

Originally Posted by dr325i

you missed ALL of the points above.

1) ST did pay him what he achieved and was not able to keep up with him. They are still paying him when he plays for the DC team...
2) UNIQLO is a giant and I am sure has n issues covering any payment to him.
3) SOunds like Adidas is not putting ads with him out there which makes me believe, unlke before, that he gets $$ from them (not the top $ like Murray...)

1) They simply don't have money to pay any more bonuses, they are close to broke. There is a reason why the contract is breached and lawsuit follows.

2) NOPE. They don't pay him big enough to be compared to RF or RAFA.

3) It has been discussed many times here. Nole is not being paid by Adidas. He merely gets a free shoe deal.

Get your facts.

[dr325i]

Originally Posted by martini1

1) They simply don't have money to pay any more bonuses, they are close to broke. There is a reason why the contract is breached and lawsuit follows.

2) NOPE. They don't pay him big enough to be compared to RF or RAFA.

3) It has been discussed many times here. Nole is not being paid by Adidas. He merely gets a free shoe deal.

Get your facts.

1) Incorrect. Serbian DC Team is paid to wear ST over their sponsorship uniforms...
2) He is NOT as big as RF and RAFA and definitely NOT as marketable as those two
3) I was the first one to say that he is getting MINIMUM out of Adidas. I did not think he was "merely" getting free shoes, that is impossible as I know some kids training in Florida getting free Adidas shoes from Adidas. However, my point was that he was getting minimum and could go to any other shoe company as he wished.
However, lately, it has been shown that Adidas is putting his face officially on their ads, therefore, they are paying him considerable amount.