Do you like the new ATP logo? - Page 2

certifiedjatt · 01-04-2009, 07:05 AM

the old one was actually sampras. but that's not why i like the old one. the new one looks sloppy. like some 8th grader did it in MS Paint for his art project. and it's corny.

01-04-2009, 07:12 AM

Quote:

Originally Posted by certifiedjatt

the old one was actually sampras. but that's not why i like the old one. the new one looks sloppy. like some 8th grader did it in MS Paint for his art project. and it's corny.

the new one? the old one looks like crap and hardly has any color. The new is more visually striking IMO.

Jackie T. Stephens · 01-04-2009, 07:15 AM

It's not that bad

Dina Hamdan · 01-04-2009, 09:54 AM

What about the website?!!!
I think the older version was way better!!! The new one is.....I don't know, I just don't like it at all!

Leelord337 · 01-04-2009, 02:51 PM

^^^yeah same here, its too star trek for me, too much going on, i hope they change it

Leelord337 · 01-04-2009, 11:29 PM

oh yeah, i was talking to my friend about the logo change and he says he doesn't like the new one either and it should've been an image of Federer's Forehand. I concur w/that, it would've been awesome

vbranis · 01-05-2009, 09:58 AM

The old one was way better, can't beat the trophy position. They should've just updated it to make it look more modern, like they did before.
A comparison:

Leelord337 · 01-05-2009, 01:57 PM

^^^yeah, i think so too, although a switch to a Federer-style forehand wouldn't have been too bad either

davydenko_fan · 01-05-2009, 01:59 PM

meh. the old one is great. new one is kind of dull

Leelord337 · 01-05-2009, 02:01 PM

what really would have been cool would have been one of Agassi

like a logo image of this picture:

matchmaker · 01-05-2009, 02:25 PM

The old logo was way better.

Crisp · 01-05-2009, 11:46 PM

i am a fan of the old logo

Edberg&Becker · 01-06-2009, 03:56 PM

No no no! The old was better

mistapooh · 01-06-2009, 04:00 PM

Old was better. If you take the racket off of the new one, no one would know it was even tennis : /.

MasturB · 07-10-2009, 11:07 PM

Sorry to bump this, but I think the new logo was designed after Federer.

haha

David_Is_Right · 07-11-2009, 03:16 AM

The arms are way too big on the new logo. The guy looks like a power lifter not a tennis player.

hate machine · 07-11-2009, 03:17 AM

no

aaaaaaaaaaaaaaaaaaaaaaaaa

Rippy · 07-11-2009, 03:20 AM

Is the "Feel it" actually part of the logo?

thetheorist · 07-11-2009, 05:53 AM

i like the new one better. the thing about the old one is that it's too dry, too technical, too matter-of-fact and basically forgettable, not to mention it has outdated style. the new one is more modern in its style and rather than just saying, "we're the ATP", it tries to connect to the consumer and appeal to their more emotional/loyal side.

a parallel will be advertising before and now. before advertisements were simply just stating the product worked, in the same way that the old logo was just saying, "we're the ATP, and we're concerned with tennis." these days marketing is oriented towards what the brand stands for and what it means to the consumers, just like how the new logo says, "ATP World Tour; we are a truly global sport and through us, you do not just watch tennis, but you feel it."

my problem with the new one is the whole "feel it" theme. it's not that bad actually, but sometimes strike me as cheesy. and of course, all these stars and planets and comets stuff is just silly, i seriously don't know what the ATP is trying to communicate with it.

Rippy · 07-11-2009, 05:57 AM

Quote:

Originally Posted by thetheorist

i like the new one better. the thing about the old one is that it's too dry, too technical, too matter-of-fact and basically forgettable, not to mention it has outdated style. the new one is more modern in its style and rather than just saying, "we're the ATP", it tries to connect to the consumer and appeal to their more emotional/loyal side.

a parallel will be advertising before and now. before advertisements were simply just stating the product worked, in the same way that the old logo was just saying, "we're the ATP, and we're concerned with tennis." these days marketing is oriented towards what the brand stands for and what it means to the consumers, just like how the new logo says, "ATP World Tour; we are a truly global sport and through us, you do not just watch tennis, but you feel it."

my problem with the new one is the whole "feel it" theme. it's not that bad actually, but sometimes strike me as cheesy. and of course, all these stars and planets and comets stuff is just silly, i seriously don't know what the ATP is trying to communicate with it.

Lol I checked the website, and "Feel it" isn't part of the logo.

View Poll Results: do you like the new ATP Logo?
No way, the old one was way better and I hate this one	57	48.31%
Yeah, it looks way better than the old one	31	26.27%
I really don't care	30	25.42%
Voters: 118. You may not vote on this poll

01-04-2009, 07:15 AM	#23
Jackie T. Stephens Professional Join Date: Aug 2007 Posts: 842	It's not that bad __________________ Join my Tennis Website: www.giveabagel.co.nr

01-04-2009, 09:54 AM	#24
Dina Hamdan Rookie Join Date: Jun 2007 Location: Florida, USA Posts: 180	What about the website?!!! I think the older version was way better!!! The new one is.....I don't know, I just don't like it at all! __________________ http://i43.tinypic.com/f9me0o.jpg

01-04-2009, 02:51 PM	#25
Leelord337 Hall Of Fame Join Date: Sep 2006 Location: rice univ courts Posts: 2,514	^^^yeah same here, its too star trek for me, too much going on, i hope they change it __________________ member of the "federer finishes #1 for 2010 club" "Winning is not everything, but wanting to win is."

01-04-2009, 11:29 PM	#26
Leelord337 Hall Of Fame Join Date: Sep 2006 Location: rice univ courts Posts: 2,514	oh yeah, i was talking to my friend about the logo change and he says he doesn't like the new one either and it should've been an image of Federer's Forehand. I concur w/that, it would've been awesome __________________ member of the "federer finishes #1 for 2010 club" "Winning is not everything, but wanting to win is."

01-05-2009, 11:46 PM	#32
Crisp Rookie Join Date: Sep 2007 Posts: 142	No way i am a fan of the old logo __________________ 3 (K) Blade Tours 4 1/2 Big Banger Original @55lbs

01-06-2009, 03:56 PM	#33
Edberg&Becker New User Join Date: May 2008 Location: Sweden Posts: 52	No no no! The old was better __________________ Moose Malloy quote: "Argentina don´t won DC on 77. They never won it" I add: THEY NEVER WILL!