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Reload this Page Does Djokovic has the worst luck in terms of sponsorship money?
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Old 02-04-2013, 11:00 AM   #21
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Originally Posted by martini1 View Post
1) They simply don't have money to pay any more bonuses, they are close to broke. There is a reason why the contract is breached and lawsuit follows.

2) NOPE. They don't pay him big enough to be compared to RF or RAFA.

3) It has been discussed many times here. Nole is not being paid by Adidas. He merely gets a free shoe deal.

Get your facts.
1) Incorrect. Serbian DC Team is paid to wear ST over their sponsorship uniforms...
2) He is NOT as big as RF and RAFA and definitely NOT as marketable as those two
3) I was the first one to say that he is getting MINIMUM out of Adidas. I did not think he was "merely" getting free shoes, that is impossible as I know some kids training in Florida getting free Adidas shoes from Adidas. However, my point was that he was getting minimum and could go to any other shoe company as he wished.
However, lately, it has been shown that Adidas is putting his face officially on their ads, therefore, they are paying him considerable amount.
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Old 02-04-2013, 01:03 PM   #22
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How is it that AP is a class higher than Rolex?
A substantially higher price point and a substantially better constructed product. Couple these factors with a much smaller distribution and you get a higher class product.

Before we get into these details, my ex fiancees father was a very well know watch smith and he always stated that Pateks and APs were in a whole different class than Rolex. Let me know if you want more details.
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Old 02-04-2013, 02:08 PM   #23
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A substantially higher price point and a substantially better constructed product. Couple these factors with a much smaller distribution and you get a higher class product.

Before we get into these details, my ex fiancees father was a very well know watch smith and he always stated that Pateks and APs were in a whole different class than Rolex. Let me know if you want more details.
How does a substantially higher price point automatically contribute to a higher class product?

I'm not here to argue which watch is better, I was simply interested in the OPs reasoning for his statement.

Your smith's opinion is noted.
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Old 02-04-2013, 04:37 PM   #24
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How does a substantially higher price point automatically contribute to a higher class product?

I'm not here to argue which watch is better, I was simply interested in the OPs reasoning for his statement.

Your smith's opinion is noted.
If you are into watches and understand how a high end movement is made you will understand what I'm saying. However tt is not a watch forum so I will not go OT on watches.
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Old 02-04-2013, 04:45 PM   #25
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1) Incorrect. Serbian DC Team is paid to wear ST over their sponsorship uniforms...
2) He is NOT as big as RF and RAFA and definitely NOT as marketable as those two
3) I was the first one to say that he is getting MINIMUM out of Adidas. I did not think he was "merely" getting free shoes, that is impossible as I know some kids training in Florida getting free Adidas shoes from Adidas. However, my point was that he was getting minimum and could go to any other shoe company as he wished.
However, lately, it has been shown that Adidas is putting his face officially on their ads, therefore, they are paying him considerable amount.
His family got a contract on distributing ST in Serbia. This is a different deal.

But with his performance he is more marketable than Rafa. Rf has been popular since 04 and he got the best combo of personality and pr. However going forward Djoker is the one who will win more majors and likely be #1 more than Fed or Rafa. There is room for Djoker for sure.

As for the last point it's all speculation unless we have a reliable source confirming a new deal between and official dollar amount paid.
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Old 02-04-2013, 04:50 PM   #26
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No such thing as luck, only good and bad agents/management companies.

If Djoker isn't getting top dollar from his sponsors for his position in the tennis world then he can only blame his agent and himself for not doing the research and making the smart choice.
I kind of agree with u but players are not business savvy most of the time. He has to rely on the managers and agents, which in a way he is unlucky to have pick the team that could not land him mega deals. And bad timing.
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Old 02-04-2013, 06:33 PM   #27
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His family got a contract on distributing ST in Serbia
Can the savvy business-school types explain this set-up to me: so you're saying the Djokovic family acquired the distribution rights to Tacchini products for the Serbian market. (I heard they negotiated a similar deal with HEAD too?)

So is it merely a simple case of Dkokovic Corp. buying, for example, Tacchini apparel and HEAD rackets at wholesale from the respective companies, and selling them on at MSRP to whatever Serbian retailers who want to sell that stuff? Is the Djokovic business reasoning as straightforward as that? Or more complex?
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Old 02-04-2013, 07:29 PM   #28
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djokovic is doing fine in endorsement money, hes switched racquets and clothes more than any top player already because hes chasing $$
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Old 02-04-2013, 07:51 PM   #29
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No such thing as luck, only good and bad agents/management companies.

If Djoker isn't getting top dollar from his sponsors for his position in the tennis world then he can only blame his agent and himself for not doing the research and making the smart choice.
Completely agree and he will get more $$$ from now on since he switched his management to IMG. Without good agents, very hard to get good deals.
Fed's early contract with nike was one of horrible contract ever in my opinion ( 2mil a year). At that time, He signed the contract without an agent.
After he finished his contract, He was under IMG then got huge 10 year deal.
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Old 02-05-2013, 04:11 AM   #30
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If you are into watches and understand how a high end movement is made you will understand what I'm saying. However tt is not a watch forum so I will not go OT on watches.
Please by all means, send me a PM.
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Old 02-05-2013, 05:51 AM   #31
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Completely agree and he will get more $$$ from now on since he switched his management to IMG. Without good agents, very hard to get good deals.
Fed's early contract with nike was one of horrible contract ever in my opinion ( 2mil a year). At that time, He signed the contract without an agent.
After he finished his contract, He was under IMG then got huge 10 year deal.
I'll have to dig up the info but I thought a lot of big names were leaving IMG and that their sport management shop was not what it once was.
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Old 02-05-2013, 06:56 AM   #32
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Can the savvy business-school types explain this set-up to me: so you're saying the Djokovic family acquired the distribution rights to Tacchini products for the Serbian market. (I heard they negotiated a similar deal with HEAD too?)

So is it merely a simple case of Dkokovic Corp. buying, for example, Tacchini apparel and HEAD rackets at wholesale from the respective companies, and selling them on at MSRP to whatever Serbian retailers who want to sell that stuff? Is the Djokovic business reasoning as straightforward as that? Or more complex?
Nobody here can disclose the entire deal(s) they made because the contracts are not public info, only bits and pieces of it.

Basically you got the idea right. His family's co. would be the sole importer and distributor (official anyway) of ST in Serbia. They sell to retailers or they can also sell direct to consumers there. This kind of deal usually means ST is not (or cannot) paying the huge upfront fee Djoker's agent is asking. To sweeten the deal they ask for the distribution rights on the side. That is one way of generating future cash when the sales occur, but ST does not need to come up with the cash up front.

I can see Djoker totally agrees because he is very tight with his family. The agent / manager may get some side bonuses from this deal, but again it should not be public info anyway. And only smaller co. like ST can provide something like this. Imagine Adidas would already have a huge distribution channel by themselves or via some big players. They cannot just give out the rights like that.
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Old 02-05-2013, 07:54 AM   #33
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If you are into watches and understand how a high end movement is made you will understand what I'm saying. However tt is not a watch forum so I will not go OT on watches.
I am "into" watches and do understand how high end movements are made, FWIW and I still do not understand what you are saying.
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Old 02-05-2013, 12:01 PM   #34
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very few people outside of the tennis world (fans, etc...) even know who Djokovic is. everyone knows roger federer. most girls know who nadal is, for obvious reasons. hardly anyone outside of tennis knows novak.

it's a popularity thing.
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Old 02-05-2013, 05:03 PM   #35
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very few people outside of the tennis world (fans, etc...) even know who Djokovic is. everyone knows roger federer. most girls know who nadal is, for obvious reasons. hardly anyone outside of tennis knows novak.

it's a popularity thing.
Yes, true. But how did Federer become famous "outside" of the tennis world? His charisma has something to do with it. But I bet the giant PR machines from Nike, Rolex, or Gillette MAY have something to with that too? HMMM....

PS Girls knows about RAFA because of the sexy ad from Lanvin and Armani more than what he did on court.

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Old 02-05-2013, 05:58 PM   #36
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adidas has to be hitting their head on a wall since they dropped him and picked up murray. Adidas could make bank with a Djokovic line and the Eagle on it, ramp up the prices, like Nike does with their RF and Bull line.
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Old 02-06-2013, 05:16 AM   #37
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"According to Forbes, Novak Djokovic pocketed $20.6 million in the first 6 months of 2012, but just £9 million come from sponsorship deals. If we exclude prize money, in 2011 Roger Federer earned $45 million, followed by Nadal (25), Sharapova (22) and Djokovic (20)."

http://www.ubitennis.com/english/spo..._federer.shtml

20 mill. a year is not that bad.
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Old 02-06-2013, 07:38 AM   #38
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adidas has to be hitting their head on a wall since they dropped him and picked up murray. Adidas could make bank with a Djokovic line and the Eagle on it, ramp up the prices, like Nike does with their RF and Bull line.
I wouldn't go that far, Murray's reached the final of the last 3 consecutive majors. Djokovic may be slightly ahead, but they seem to be the top two (will have to see how Nadal's knees hold up) so as bad decisions go I've seen a lot worse.
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Old 02-06-2013, 08:17 AM   #39
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"According to Forbes, Novak Djokovic pocketed $20.6 million in the first 6 months of 2012, but just £9 million come from sponsorship deals. If we exclude prize money, in 2011 Roger Federer earned $45 million, followed by Nadal (25), Sharapova (22) and Djokovic (20)."

http://www.ubitennis.com/english/spo..._federer.shtml

20 mill. a year is not that bad.
and he goes and blows it all on donkey cheese, lol

http://sports.yahoo.com/blogs/tennis...6656--ten.html
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Old 02-06-2013, 05:11 PM   #40
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"According to Forbes, Novak Djokovic pocketed $20.6 million in the first 6 months of 2012, but just £9 million come from sponsorship deals. If we exclude prize money, in 2011 Roger Federer earned $45 million, followed by Nadal (25), Sharapova (22) and Djokovic (20)."

http://www.ubitennis.com/english/spo..._federer.shtml

20 mill. a year is not that bad.
Noel only made $18mil including winnings in 2011.

http://www.therichest.org/sports/hig...-players-2011/

Considered he won 3 slams and tons of titles in that year $18mil including winnings is nothing compared to Fed and Rafa.

Fed made $47 mil without winning a major in 2011. Now we know why he is better off staying on tour for a few more years!
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