Williams' and NCODE Commercial?

[10splaya]

The Williams Sisers we on a NCODE Commercial with Roger Federer! What is this? They don't even you this line of racquets! What's the deal?

[Chanchai]

I think they're using the European targetted commercial...

But as much as I like Federer... his smile on that commercial and the whole framing of the scene was just CREEPY!!!

The combined statements of the Williams sisters (as put together by Wilson or the marketing firm, so this isn't targetting the Williams) is weird:
"Break the code! Get nCoded!"

That kinda sounds contradictory :P

-Chanchai

[Tenny]

Should she be using Ncode, at least a paintjob of ncode? BTW, I noticed her H6 has 18mains. Is it a customization or H6 paintjob? I used to have a H6 but it didn't feel solid enough.
T.

[degreefanlindi]

LOL Federer's smile is creepy in the commerical.
Anyway, the Williams' and Roger are the two biggest names in tennis that use Wilson, so therefore I am not surprised my the company using the players in their commericals. I really want to purchase an ncode raquet. I wonder if Pete Sampras would have used the new model.

[Chanchai]

I was surprised that Pete was supposedly going to endorse the PS Tour 90 (though that didn't happen because he didn't play in 2003 at all, pulled out of a lot of tournaments before announcing his retirement).

Another note on the commercial... I'm surprised that the quality (of the image) comes out low... I mean, I could imagine a European commercial in PAL being cheaply converted over to NTSC and looking bad... But I don't think that was the issue (and I would think Wilson's marketing group wouldn't be THAT cheap). I swear this ad was at least on the Japanese Wilson website, which seemed to really be pushing the nCode line, and so I figure this commercial was on air in Japan, which uses NTSC (same TV standard as US).... so I really can't figure out why the commercial looks like it was coming from a 5th generation source, or maybe put on a 2nd generation tape recorded on lowest quality... I think it looks much cleaner if you download the commercial and play it online. I'm guessing that if it was an HD commercial, it would still look really good on normal TV too.

-Chanchai

[degreefanlindi]

Well this is just a guess, but maybe the commerical was intentionally trying to appear that way with lower quality and a low budget, throwback feel?

[Chanchai]

lol, yeah... Let's give a glimpse of the "future of racquet technology" as we go OLD SKOOL!!!!

Well, watching the other nCode commercial and seeing this one again... It's probably not so much low quality as the lighting just really taking out some of the details that would allow the image to stand out just a bit more.

All good though. It's rare to see a racquet commercial stateside and this is certainly way better than the Surge commercial I used to see (the one with the Bryan Brothers).

-Chanchai