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Old 01-22-2013, 07:05 PM   #1
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Why the AO is using the same theme song 2 years in a row......
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Old 01-22-2013, 07:08 PM   #2
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It's really been 3 years if you count 2011. I think it's about time for a change.
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Old 01-22-2013, 07:09 PM   #3
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It's really been 3 years if you count 2011. I think it's about time for a change.
Oh my...I didn't even realize that.
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Old 01-22-2013, 07:39 PM   #4
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How could they miss Gangnam Style?!!
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Old 01-22-2013, 07:47 PM   #5
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Why the AO is using the same theme song 2 years in a row......
What happened to the commercial where they used to say 'Melbourne' at the end. I liked that one, used to practice my Aussie accent.
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Old 01-22-2013, 07:50 PM   #6
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I wanna noar
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Old 01-22-2013, 11:11 PM   #7
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What theme song is this? I've been hearing Diamonds in the background, a song I personally despise. Or are you talking about ESPN? I get Sky in NZ.
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Old 01-23-2013, 01:09 AM   #8
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What theme song is this? I've been hearing Diamonds in the background, a song I personally despise. Or are you talking about ESPN? I get Sky in NZ.
If that's the Rihanna song you're talking about, she sings the word "Diamonds" 40 times which could be a contributing factor as to why you hate it.
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Old 01-23-2013, 07:03 PM   #9
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Who is the brunett model in the commercial?
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Old 01-23-2013, 07:07 PM   #10
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Who cares? Everyone involved in the production of that commercial can go to hell.
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Old 01-23-2013, 07:12 PM   #11
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I will never go to melbourne as long as they keep playing that song!
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Old 01-23-2013, 08:04 PM   #12
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Actually I think it is very haunting. The song is "A Heart Divided" by Holly Throsby
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Old 01-23-2013, 08:10 PM   #13
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Actually I think it is very haunting. The song is "A Heart Divided" by Holly Throsby
Yeah it haunts my nightmares. I think they're trying to make it permeate our brains so we will never forget it.
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Old 01-23-2013, 09:29 PM   #14
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It has now become one of the more annoying musical moments of my life. Every time I hear it I feel like punching a small child.
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Old 01-23-2013, 10:11 PM   #15
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Who cares? Everyone involved in the production of that commercial can go to hell.
+1

Seriously - one would think making a new promo at least every other year wouldn't be that hard. This one has always been painful. The one before it from a few years ago was at least reasonable. Watching some lady wipe milk or whatever it is off her lip with dirge-like background music hardly encourages me to go someplace that I'm sure is really neat.

Props to ESPN on their commerical though. Love AC/DC!
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Old 01-24-2013, 05:18 AM   #16
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Why the AO is using the same theme song 2 years in a row......
Is it really the Oz Open's theme song? I got the impression is was just the Melbourne tourism board. Same font style on the back of the court, so I'm sure they all work together.

In either case, it's a creative ad from a cinematography standpoint. But the music's not designed to live forever.
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