An idea for TW: Price Match Guarantee and expanding to the auction site

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Overdrive

Legend
Dear TW,

As a satisfied customer, I would like to thank you for providing excellent support and having inventory that is sold at a reasonable price. After contemplating, I have found several issues that I would like to address.

1. For other competitive websites, I have found that some items that are offered at Tennis Warehouse are slightly higher than on the other websites. Logically, If I wanted to purchase an item that is identical (plus cheaper than other retailers) and is being sold at a location where it is closest to where I live, I would buy from that retailer. However, I have received botched packages from those retailers which discourages me from purchasing from them and they have a significantly less amount of items that I prefer. This issue has been resolved.

2. Why is there a severe lack of inventory for certain items (while there are over twenty available from competitive retailers? For example, If I wanted to buy this string (shown below) in bulk, and there is over twenty available from another retailer, it is obvious that I would purchase form that retailer. This is why I think that expanding outside the TW main site and demanded items (such as pallets) is important to compete with the other retailers. I can predict that the unpopular inventory will be sold at a higher rate than it is now.Goodness, during the US Open, I saw two major retailers advertising about their business and I saw nothing about Tennis Warehouse.

3. Isn't Tennis Warehouse the largest retailer in the world for tennis? Tennis Warehouse is in the United States and in Europe, so I know that there is a larger network than most of the other retailers (Walmart and the sporting goods retailers excluded). But, it does not explain why this retailer is less known to individuals than the others. Marketing concepts like Happy Hour are less likely to be effective because there is a severe lack of advertising. Heck, several people in the forum does not even know when Happy Hour is! Posting a small banner on the website (as a reminder), increasing traffic by downloading keyloggers to a user's computer (tracking cookies), and/or possibly expanding the hours of Happy Hour to Wednesday and Saturday at the same time would be ideas to think about.

4. It is with absolute honesty that this retailer deserves to have a higher recognition than at its current state. Giving away high-end products and expensive trips every week is a cheap, asinine method to increase revenue for a business (which is one of the major explanations for why so many people keep buying from those retailers).

If there is inaccuracies in my address, please let me know.

Kind regards,

Overdrive
 
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mad dog1

G.O.A.T.
FYI...TW already offers a lowest price guarantee

http://www.tennis-warehouse.com/custservice/

GUARANTEED LOWEST PRICES: Simply put, if you find a lower price, on any product we stock, we will match it. We owe our success to you, our customers, and we know that price is a critical concern. Our goal is to eliminate this concern by assuring you that by choosing Tennis Warehouse you're getting the lowest prices anywhere. We routinely scan our competitors to assure that our prices can't be beat. As should be expected, there are some common sense boundaries that apply.

We must be able to verify the lower price.
Lower prices that cannot be confirmed will not be honored.
We reserve the right to confirm lower prices before any final Tennis Warehouse sale.
The source of a lower price must come from an authorized dealer within the United States of the product in question (i.e.: authorized Prince or Wilson dealer).
 

Overdrive

Legend
FYI...TW already offers a lowest price guarantee

http://www.tennis-warehouse.com/custservice/

GUARANTEED LOWEST PRICES: Simply put, if you find a lower price, on any product we stock, we will match it. We owe our success to you, our customers, and we know that price is a critical concern. Our goal is to eliminate this concern by assuring you that by choosing Tennis Warehouse you're getting the lowest prices anywhere. We routinely scan our competitors to assure that our prices can't be beat. As should be expected, there are some common sense boundaries that apply.

We must be able to verify the lower price.


Lower prices that cannot be confirmed will not be honored.
We reserve the right to confirm lower prices before any final Tennis Warehouse sale.
The source of a lower price must come from an authorized dealer within the United States of the product in question (i.e.: authorized Prince or Wilson dealer).

I should have completely looked over the website. Ironically, this is the problem. Plus, it does not specifically state what happens if a lower price is found at another retailer. Meaning, one can assume that you have to purchase the item before a price match is even offered (or just calling customer service). If the claimed 'routine scan' is true, then the items that are identical to the other retail stores should have been already matched. However, they aren't.
 

JackB1

G.O.A.T.
I should have completely looked over the website. Ironically, this is the problem. Plus, it does not specifically state what happens if a lower price is found at another retailer. Meaning, one can assume that you have to purchase the item before a price match is even offered (or just calling customer service). If the claimed 'routine scan' is true, then the items that are identical to the other retail stores should have been already matched. However, they aren't.

Why are you making something complicated that really isn't.

If you find a lower price somewhere else, tell them about it...they will confirm and then give you that price.
 

Overdrive

Legend
Why are you making something complicated that really isn't.

If you find a lower price somewhere else, tell them about it...they will confirm and then give you that price.

I'm not, I'm just observing and giving feedback. This is the TW Comments/Questions section after all.. Besides, these are points that should be looked at.

Question: when exactly did you know about their price match guarantee policy? I'm asking because I believe there is a relatively small amount of customers who are actually aware. Placing 'Guaranteed Lowest Prices' on the main site is a better idea to attract more customers instead of clicking on the customer service tab and scrolling to the near bottom page to find it.
 
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mad dog1

G.O.A.T.
I should have completely looked over the website. Ironically, this is the problem. Plus, it does not specifically state what happens if a lower price is found at another retailer. Meaning, one can assume that you have to purchase the item before a price match is even offered (or just calling customer service). If the claimed 'routine scan' is true, then the items that are identical to the other retail stores should have been already matched. However, they aren't.

there is no problem. you know that phone # that's listed at the top right of the header? right under the text "Guaranteed Lowest Prices"? you call them up that toll free number and you tell the cs rep on the phone you'd like to place an order for such and such product. then you ask politely if they will match a lower price for the same item that you saw on the competitor's website. the cs rep confirms the competitor's price and gets supervisor approval to match the price. done.

tt.tennis-warehouse.com.jpg


that was easy.
that-was-easy.jpg
 

LanEvo

Hall of Fame
I should have completely looked over the website. Ironically, this is the problem. Plus, it does not specifically state what happens if a lower price is found at another retailer. Meaning, one can assume that you have to purchase the item before a price match is even offered (or just calling customer service). If the claimed 'routine scan' is true, then the items that are identical to the other retail stores should have been already matched. However, they aren't.

No, you just tell TW of the price wherever it is and they will match it. I have done this a few times, I remember a while back Barricade 6s were on clearance at Finish Line for ~$60, and TW PMed it for me when I called them and sent in the email for confirmation and they were good with it. I did not have to order from the place with the lower price or anything, told them and they gave me the lower price.
 

Overdrive

Legend
mad_dog, that is irrelevant for one reason:

If a customer only wanted to buy some frames, it does not make any sense to go to the message board.
 
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Overdrive

Legend
No, you just tell TW of the price wherever it is and they will match it. I have done this a few times, I remember a while back Barricade 6s were on clearance at Finish Line for ~$60, and TW PMed it for me when I called them and sent in the email for confirmation and they were good with it. I did not have to order from the place with the lower price or anything, told them and they gave me the lower price.

I see.. I knew that you would have to call customer service in order for the policy to work. No worries, just an observation.

Alright, the price match policy has been cleared up. I'm curious on what they have to say about expanding to the big auction sites plus increasing inventory and advertising.
 

TW Staff

Administrator
Overdrive,

Thank you for the feedback. We appreciate hearing from our customers.

Brittany, TW

/thread closed
 
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