It is part of the tour when it is held as time in the tour's schedule is allocated for it. Winning it will always add to a player's reputation.The Olympics is held once every four years. There are 9 masters every year. So no comparisons really, very different events.
but the Olympics only recently has become sought after by top players and is not part of the tour. So while players today want to win it because of the prestige of representing your country it’s not something that one can use in any GOAT type debate