i think what he said before that negates that
..
"Absolutely stupid comment by another old head that has no idea how marketing or how things work in today's day and age"
its like calling someone an idiot and saying... "no offense tho" lol
As I said, "sell the sizzle." And Nick's a master at that.
He's totally irrelevant on the pro tour these days, but there's many more threads about Nick HERE than #2 Carlos or #3 Med (it's not even debatable). That eloquently proves my point. He doesn't play or win tennis matches, but he's always talked about.
Nick's also prominently featured in the new season of Netflix's
Breakpoint, where he gives his opinions on Carlos, Holger, Tiafoe and Fritz. The only other player, past or present, who is interviewed, is Jim Courier. Again-- speaks volumes about Nick's relevance and marketability. Nobody would pay a boring, bland guy like Taylor Fritz 10 cents to give commentary, despite his good looks. Boring as hell and dumb as a box of rocks. Nick's dumb too, but still has parlayed his personality into big $$$ in commentating. All credit to him.
Sell the sizzle.