How does CBS get to broadcast weekend games?

[New Daddy]

Maybe this question has been answered somewhere.

How does CBS get to broadcast weekend games, when ESPN/Tennis Channel (which I believe are subsidiaries of ABC) has the overall broadcasting right? Is that the arrangement between the broadcasting firms and the USTA?

When the games were broadcast between USA Network and CBS, it didn't intrigue me, because USA Network doesn't have air wave and cannot be considered a direct competitor of CBS. But ABC does have air wave and competes with CBS. Why would they share coverage of the US Open with CBS?

 

[shadows]

*snip*

wrong thread ><

 

[decades]

because it's not ABC. It's ESPN. Both owned by Disney. In fact USA was owned by the same company that owned NBC. USA could not afford to keep the rights as they are not a sports network. ESPN collected the rights over time and now have a stranglehold on the slams. Perhaps as it should be? CBS only owns the right to weekend sports beause of their prime time general entertainment schedule.

 

[Fee]

Maybe this question has been answered somewhere.

How does CBS get to broadcast weekend games, when ESPN/Tennis Channel (which I believe are subsidiaries of ABC) has the overall broadcasting right? Is that the arrangement between the broadcasting firms and the USTA?

When the games were broadcast between USA Network and CBS, it didn't intrigue me, because USA Network doesn't have air wave and cannot be considered a direct competitor of CBS. But ABC does have air wave and competes with CBS. Why would they share coverage of the US Open with CBS?

CBS has owned the broadcast rights to the USO for a very long time. I can't even remember a time when they did not have the weekends, especially since Flushing Meadows and Super Saturday. I'm pretty sure it was CBS who consented to have a separate package of rights sold for weekday/cable coverage. USA was owned by NBC/Universal so they were just as much as 'competitor' as ESPN/ABC/Disney.

Tennis Channel is privately owned, not a subsidiary of Disney. They were brought in to share with ESPN because it was good for tennis and good for both ESPN and TC to share coverage of all of the slams.