kimguroo
Legend
If current ownership does not want to invest, what can they do?These activities cost millions of dollars (mainly promotion - you have to pay millions to the right pro players) and you need to support network of international dealers and it costs huge... If someone really packed buys the brand and pays like 5 million of dollars to Kyrgios, Shapovalov, Zverev and maybe few more talent then they can make some good sale but... who would risk such a big investment? Maybe some Chinese conglomerate will buy the brand..
They can’t just sit and doing nothing for longer period time.
If they do, their brand value will be going down more and more.
horrible marketing with phantom. It took one full year to arrive in US and hype is almost gone.
I’m still see old o-port racket players and rarely see textreme 95 and 100p but unfortunately, less and less people buy prince rackets nowadays.
If prince US has full models like Prince Japan, there is small chance to get better market share but there is no chance with current prince rackets in US. Also without endorsements, Prince will not survive in my opinion.