Nike RF....Life after Federer?

Discussion in 'Pros' Racquets and Gear' started by Cooper_Tecnifibre4, Jan 26, 2011.

  1. Cooper_Tecnifibre4

    Cooper_Tecnifibre4 Professional

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    Hey TT.

    Just wondering if RF polos, Vapors and other various RF products will continue production after Fed retires?

    The line doesn't necessarily have to have the RF initials on it, But will they keep the same RF polo molds (I cant think of another word for clothes shape).

    Any thoughts......
     
    #1
  2. Babolast

    Babolast Legend

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    Yes, much like Jordan Brand.
     
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  3. Cooper_Tecnifibre4

    Cooper_Tecnifibre4 Professional

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    Cheers mate.

    That's great news.
    So they will keep making awesome RF polo colourways I presume.
     
    #3
  4. BukShy

    BukShy Rookie

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    they should :D the rf polos are much more in style than the rafa's
     
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  5. your name

    your name Rookie

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    I saw the new Federer training tees and man they are ugly! Cooper you reckon they will continue the Six.One Tour line?
     
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  6. Big_Dangerous

    Big_Dangerous G.O.A.T.

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    It won't be for a couple year minimum though, and who knows maybe he'll play for another couple years after that as well.
     
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  7. your name

    your name Rookie

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    Maybe he will join the Champion's Tour!
     
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  8. King_roger

    King_roger Semi-Pro

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    GD.... Grigor Dimitrov lol
    :lol:
     
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  9. *breaksracquet

    *breaksracquet Semi-Pro

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    Agreed......
     
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  10. bezs

    bezs Legend

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    Don't bother coming up with new stuff they should re-release some of his great old outfits
     
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  11. forthegame

    forthegame Hall of Fame

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    What would be cool would be if they released a whole new line with an iconic silhouette of him instead of RF. Like Mike Jordan's.

    I would buy that!
     
    #11
  12. justacityboy

    justacityboy Rookie

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    they could also take another cue from Jordan Brand and retro old federer shoes. Jordan Brand has made some really cool retro versions of the original Air Jordans, some are exact colorway recreations while others have a few newer updates that look really cool (e.g. cool grey 11's)
     
    #12
  13. Cooper_Tecnifibre4

    Cooper_Tecnifibre4 Professional

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    Re-realease the Vapor 6 and 5, Some of his many famous polos.
    Nike could gain a hella alot of money for a swift move like that.


    Yes i would like to know if they will continue the Six-One-Tour line of racquets?
     
    #13
  14. mtommer

    mtommer Hall of Fame

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    The RF brand is nowhere near that of the Jordan brand. I wouldn't be surprised if just one year of Jordan shoes has grossed more than the entire run of all RF branded merchandise. 'Course, that be all spek-u-lay-she-on! :D

    Anyway, I don't really see the RF brand continuing after Roger retires unless he sticks around in the senior circuit except for one possible exception, there is no one else getting noticeable press on the Tour circuit.
     
    Last edited: Jan 27, 2011
    #14
  15. Admerr

    Admerr Rookie

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    This.

    Nike will obviously continue making polo style shirts for the tennis line. They have been doing it for years before Federer came along.

    As for the the RF logo- It will probably be retired along with Roger himself. I highly doubt that sales will stay consistent after he has called it quits. The Jordan brand is just an entirely different animal. The Jordan-Nike relationship was one of freakish proportions in relation to how it affected athletic endorsements of all sports. It's not going to be rivaled in our lifetime.
     
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  16. lidoazndiabloboi

    lidoazndiabloboi Professional

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    they would probably go back to just having regular outfits without the RF like in 07 and before.
     
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  17. MaxNo3

    MaxNo3 New User

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    they have Rafa :) RF is OUT :)
     
    #17
  18. Cooper_Tecnifibre4

    Cooper_Tecnifibre4 Professional

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    Hmmm yes, And Rafa is OUT of the Aussie open.
     
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  19. El Diablo

    El Diablo Hall of Fame

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    If you examine the RF logo you see it was deliberately designed to be spare and incomplete so that it could be easily modified. My source at Nike tells me that after Fed retires they feel that with a little additional embroidery they can modify whatever inventory is left over into "KF" and sell them to women as Kirsten Flipkens hats.
     
    #19
  20. MaxNo3

    MaxNo3 New User

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    Hmmm yes, Rafa is out of AO, but Fed is OUT of career :):)
     
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  21. Cooper_Tecnifibre4

    Cooper_Tecnifibre4 Professional

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    Hmmm yes, And you are OUT of good jokes.


    I keed I keed.
     
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  22. Rhino

    Rhino Legend

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    Really? The world #2 who's won 5 out of his last 9 tournaments has no career?

    What does that say about the rest of the players careers?
     
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  23. the mania

    the mania Banned

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    Wish Jordan would make some tennis shoes, those would be epic and knock the rf brand off the shelves. Imagine air Jordan tennis shoes, so long rf and bull logos
     
    #23
  24. MaxNo3

    MaxNo3 New User

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    And last 4 GS - 0 Win + 0 final :D:lol:
     
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  25. Cooper_Tecnifibre4

    Cooper_Tecnifibre4 Professional

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    I know how terrible. He has only made it to the GS finals.

    How hard can it be to win one, Jeez. :-|


    'SARCASM INTENDED' for all the 'slow' people
     
    #25
  26. baseline_monster

    baseline_monster Professional

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    Not a chance they will take of big style. I wouldnt ware another players logo if I was a pro
     
    #26
  27. Badger

    Badger Semi-Pro

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    Maybe when he retires he will have a broader role as a Nike representative throughout different sports and RF lines will branch into other sports? Like a general RF line that produces clothing for many sports. Just a thought. Unlikely though.
     
    #27
  28. accidental

    accidental Professional

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    Isnt there a MacEnroe line? I cant see the RF line completely disappearing, but after a while they will probably just release special edition shirts or shoes or whatever every now and then the way Fila does with Borg
     
    #28
  29. Chicharito

    Chicharito Hall of Fame

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    Nike trying to build the Federer brand.

    Nike footballer, Riyad Mahrez has been wearing RF caps. Back to front though in his interviews so don't actually notice it. But also found this.

    He has probably been the best player in the Premier league this season.

    [​IMG]
     
    #29
  30. Bodhi

    Bodhi New User

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    N'golo Kanté <3
     
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  31. West Coast Ace

    West Coast Ace G.O.A.T.

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    I think Nike will try to keep the line going - but at the 1st sign that it's not working - or the emergence of a player who Nike can market in more traditional tennis clothes, they'll drop it. It also depends on Fed - if he stays around the game and thus is out in the gear then they may keep it going. But if he becomes the 'drive the kids to school' dad he talks about, rarely in public, then I don't think the line would survive.
     
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  32. Tennis_Hands

    Tennis_Hands Legend

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    Federer is Nike's safest option for a classical modern player.

    As long as he tops the list as the most successful tennis player in the Open era, he will be marketable.

    He will be also marketable as a legend of the game, so, whichever option Nike chooses, RF is going to stay, IMO.

    Nothing on the scale of Jordan, though.

    Jordan has the american public and that is huge.

    :cool:
     
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  33. Surion

    Surion Professional

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    Sorry, but RF is already so much bigger than Jordan could ever be.
     
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  34. Tennis_Hands

    Tennis_Hands Legend

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    Basketball is one of the top three national sports in USA.

    Federer might be more popular right now, but, ultimately it boils down to long term exposure and that is guaranteed only by factual needs.

    I don't see tennis getting that kind of exposure so, at least in the USA, it is Jordan.

    :cool:
     
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  35. Surion

    Surion Professional

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    Okay, if we are only taking the US into account (just like most americans do, for whatever reasons), that may be true, but it's crap, not to mention the rest of the world.
    And in that case, RF >>> Jordan easily.
     
    #35
  36. Tennis_Hands

    Tennis_Hands Legend

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    The american market is THE single market, where such things are decided (and I say this as an european). Especially when it comes to american companies.

    I don't know about now, but you will have to take into account that the two athletes that we are comparing, are not in the same position.

    Federer is active, Jordan is not.

    Let us see how Federer's popularity ages, before we jump on conclusions about that.

    :cool:
     
    #36
  37. smalahove

    smalahove Professional

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    As much as I appreciate RF, the Jordan brand totally eclipses the RF brand - almost any which way you look at it. The RF brand is still RF, the Jordan brand grew beyond the man a long time ago. There aren't many parallells, but perhaps the Tony Hawk brand has a similar position (and development).

    The cultural impact of the Jordan brand started in basket, but gained momentum through the hiphop culture - which has reached far beyond those borders. F.inst, Jordan shoes are a cultural icon for many that have no interest in basket.
     
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  38. Tennis_Hands

    Tennis_Hands Legend

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    The hip hop culture got into the whole Jordan thing because Basketball IS the game of the street.

    That is why I said that the brand needs to be supported by factual needs.

    :cool:
     
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  39. smalahove

    smalahove Professional

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    I'm not sure it's that clear cut tbh. I do think you're right when it comes to the overwhelming importance of the top 3 US sports though.
    In the early NWA days, the newly moved Raiders franchise, had a huge impact on gang/rap culture in LA and the west coast. There's a great documentary I can't remember the name of that tells this story. Iirc, you have Ice Cube and Dre talking about football being more "street" than any of the others LA sport franchises - the Lakers might have had an image/brand they didn't feel familiar with?

    Anyways, imo, "Jordan" could have come from football as well, but perhaps it's more a question of the fewer players on the pitch/field/court making an exceptional player even more visible?
     
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  40. West Coast Ace

    West Coast Ace G.O.A.T.

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    I guess you missed the pre-season NBA games in China. MJ walked out and the place went berserk. Sorry, tennis <<<< basketball. There are still a lot of places Fed could walk in public and nobody would know who he was. Jordan, highly unlikely.

    PS - who did Fed idolize as a kid? MJ.
     
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  41. ThirdEye

    ThirdEye Semi-Pro

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    Except Phelps, MJ is probably the best sportsman of all times, even my grandpa knows him. Federer is a legend, but he's mostly for tennis lovers.
     
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  42. Nostradamus

    Nostradamus G.O.A.T.

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    who will be exciting as Federer and rafa when they are gone ??? J Isner ??????
     
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  43. Ihatetennis

    Ihatetennis Hall of Fame

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    I idolized fed as. Kid


    As did 90% of all the people aged 8-28
     
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  44. Bobby Jr

    Bobby Jr Legend

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    Swimming is a chump sport where they hand out Olympic medals like tic tacs.

    Far, far, far more non-sporting people globally know who Federer is than Phelps. Swimming is one of the most irrelevant sports there is in terms of fame creation (not least because there's basically no glamour to it) and close to zero spectator appeal outside of swimming fans regardless of Phelps' achievements/dominance. Federer has transcended into the mainstream more than any tennis player in ages, perhaps ever in pure numbers terms. He's no Jordan but give it ten years till the people who grew up with Federer become the main money-earners and he'll close the gap a bit.
     
    Last edited: Dec 23, 2015
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  45. ThirdEye

    ThirdEye Semi-Pro

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    Still nobody has dominated a sport like Phelps did. Also let's see you get 8 golds at any Olympic Games, go ahead, show us.
     
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  46. Bobby Jr

    Bobby Jr Legend

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    No other sport even allows for an athlete to compete for 8 medals in a games. When you can win 2 in a day while also qualifying for finals the following day you know it's a chump sport. Swimming golds should hold 1/3 of the value of most other golds really. Look at athletics - a guy could be the best in his discipline in the entire world and only have 2 real chances to compete at an Olympics. If he was the most dominant of all time, even breaking all time records he would walk away with just 2 gold medals... Yet people with no clue would argue Ian Thorpe was the greater athlete because he has 5 golds.

    Phelps' dominance may be almost beyond doubt, but the value of the medals must be considered in light of the utter ease at which people can pick up multiple medals day after day in swimming. It is basically comical when you look at the list of people who've won 4 or more gold medals in their career to see how many are swimmers.

    Dominance aside Phelps is still largely anonymous globally except amongst sports buffs. Federer is known and would be recognised by a vastly greater proportion of everyday people globally. Phelps isn't even relevant in this discussion in terms of endorsement value, especially post-retirement.

    As far as the comment that nobody has dominated a sport like Phelps has - you've been drinking the Kool-Aid there. There are many examples of sportspeople who were more dominant. One example are the rowing pairing of Eric Murray and Hamish Bond. Competing since late 2008 they have won every event they have entered, and they have never been beaten to the line even in a qualifying heat. They have won six consecutive world rowing championships gold medals, are the only Olympic team to have won undefeated and improved their time in every successive run, and are currently on a 61 race-winning streak - miles better than any rowing team/individual in history. Their 100% win rate is unheard of in rowing.
     
    Last edited: Dec 23, 2015
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  47. mctennis

    mctennis Hall of Fame

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    They will go by the wayside like Sampras stuff
     
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  48. West Coast Ace

    West Coast Ace G.O.A.T.

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    I respect your right to be wrong. Tennis is a niche sport. Unfortunate, because as an individual sport, it's the truest test. MJ had teammates to help out; he got breaks during the game. Fed didn't. But it is what it is - tennis is still a rich person's sport in many people's eyes; in huge parts of the world people have no access to tennis courts or equipment - basketball courts are much more prevalent. Tennis players are way down the list of worldwide celebrities. Think about the Chinese example I used - China wasn't even connected to the West to see MJ's NBA games when he was playing - he's long retired but still revered. MJ could go anywhere and get mobbed; Fed, Novak, Nadal could go out in public in many parts of the world and people would have no idea.
     
    #48
  49. Ihatetennis

    Ihatetennis Hall of Fame

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    well i meant all tennis players 8-28
     
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  50. KHSOLO

    KHSOLO Semi-Pro

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    Pretty sure the RF brand will be on for tennis and sports as an elegant wear anytime you play for years to come even after RF has retired
     
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