dude, BUSINESS. People have grown trust whether we like it or not in the comfort speed ratio of a model, and some are just motivated to stay with the pro either way no matter what. This is no budget model, its more expensive by a far margin and more high quality, and there taking advantage of our wants for such a vapor x type shoe. Therefore the more premier fans need to pay bigger bucks for vapor 12. As for releasing the VP3 early, there are just more recreational players than class a athletes. Those recreational players want quality, performance, yet COMFORT. Remember the vapor pro line is still super popular and there best selling line and that's because of the goals this line is trying to achieve, and there simultaneously taking advantage of fans of the vp1 by making them pay more for something similar, and at the same time making the vp3 last longer on the shelves to gather as much money as they can from the recreational or straight up vapor pro fans. Its something so smart only a 30 billion dollar company would know best.