ON clothing for tennis

ichaseballs

Professional
they are the new kid on the block
know they signed ben shelton and iga when they launched.
recently saw this 17 yr old Joao Fonseca on the ATP homepage wearing ON. anyone else?

fonseca-rio-2024-wednesday.jpg

 

gino

Legend
they are the new kid on the block
know they signed ben shelton and iga when they launched.
recently saw this 17 yr old Joao Fonseca on the ATP homepage wearing ON. anyone else?

fonseca-rio-2024-wednesday.jpg


https://www.on.com/en-us/explore/tennis per the site those are the only three under contract
 
sadly, he probably can't have his likeness tied to ON clothing until 2028 when he's free from Uniqlo's trash deal
Federer’s deal with either company is irrelevant and no one knows what deal for either encompasses. ON and Uniqlo are not direct competitors. I don’t his deal with either company involves his RF logo like some want others to believe.
 

D-Lite

Hall of Fame
I don't mind their black/white fade on some of their designs but overall their aesthetic is not for me, especially for the price. Of the newer entrants into the tennis gear sphere I think Lulumelon and Vuori are doing a nice job. I also don't mind J Lindeberg but Vondrousova/Eubanks are quite patchy players so I'd have expected them to have picked up someone a bit more consistent on the ATP side in particular - Ruud for instance or even Hurkacz.
 

Klatu Verata Necktie

Hall of Fame
I don't mind their black/white fade on some of their designs but overall their aesthetic is not for me, especially for the price. Of the newer entrants into the tennis gear sphere I think Lulumelon and Vuori are doing a nice job. I also don't mind J Lindeberg but Vondrousova/Eubanks are quite patchy players so I'd have expected them to have picked up someone a bit more consistent on the ATP side in particular - Ruud for instance or even Hurkacz.
True. However, the higher the rank, the higher the cost.
 

fox

Professional
I don't mind their black/white fade on some of their designs but overall their aesthetic is not for me, especially for the price. Of the newer entrants into the tennis gear sphere I think Lulumelon and Vuori are doing a nice job. I also don't mind J Lindeberg but Vondrousova/Eubanks are quite patchy players so I'd have expected them to have picked up someone a bit more consistent on the ATP side in particular - Ruud for instance or even Hurkacz.
Lululemon’s t shirts are priced 78$. So even more than ON and they have no design. Just plain colour.
 

D-Lite

Hall of Fame
Lululemon’s t shirts are priced 78$. So even more than ON and they have no design. Just plain colour.
I don't necessarily have a problem with plain attire. Some understated pattern or material quality can be enough for it to stand the test of time. I personally have a plain black Nike tee from years ago which has a waffle type texture to it and I will never get bored of it. I think LLL have done a great job with Layla Fernandez' kits to date for instance. Marcos Giron is repping Vuori and even though they're plain items with no pattern for the most part they will stand the test of time for most people due to their quality. I just find ON's designs such as the faded kits to be ones which will go out of fashion, then come back in at some point, then look outdated again. Maybe that is just my perception? I personally wouldn't fork out the cash for their kit just because I can see myself in a year going off the design completely and wanting to buy something more understated. I would say their designs are garish - you can do bright colours in a classy way, even tie dye/faded designs.
 

fox

Professional
I don't necessarily have a problem with plain attire. Some understated pattern or material quality can be enough for it to stand the test of time. I personally have a plain black Nike tee from years ago which has a waffle type texture to it and I will never get bored of it. I think LLL have done a great job with Layla Fernandez' kits to date for instance. Marcos Giron is repping Vuori and even though they're plain items with no pattern for the most part they will stand the test of time for most people due to their quality. I just find ON's designs such as the faded kits to be ones which will go out of fashion, then come back in at some point, then look outdated again. Maybe that is just my perception? I personally wouldn't fork out the cash for their kit just because I can see myself in a year going off the design completely and wanting to buy something more understated. I would say their designs are garish - you can do bright colours in a classy way, even tie dye/faded designs.
For me Lululemon shirts look like h&m shirts or Artengo. That’s why I don’t think I could spend 80$ on it. For me at least ON looks premium for example Shetlon tank top from USO black/pink one.
 

Rosstour

G.O.A.T.
Lululemon’s t shirts are priced 78$. So even more than ON and they have no design. Just plain colour.

For this money you can have a Nike top that destroys them all functionally and is worn by one of the tour's best players

Yeah Nike sucks!
 

aus89

Hall of Fame
Have their stuff available on their website in Australia - it's fine and not as expensive as some brands (ie: Lacoste which is double the price of Nike/on in Aus)
 

ajspurs

Rookie
My main annoyance is how long they've been wearing just white/pink and black/pink. Feels like Shelton has just been wearing practically the same thing for ages. It's been 7 months since the US open and I can't say I've religiously followed the ON players, but is that really all they've worn?
 

aus89

Hall of Fame
My main annoyance is how long they've been wearing just white/pink and black/pink. Feels like Shelton has just been wearing practically the same thing for ages. It's been 7 months since the US open and I can't say I've religiously followed the ON players, but is that really all they've worn?
ribodxbwbthy50ajiveh.png
 

aus89

Hall of Fame
Thanks for that. Still quite annoying how they decided to go back to a white/pink and black/pink combination again. Just seems incredibly unimaginative.
they're only just getting into apparel so they aren't going to have a bunch of different styles like Nike etc... they have only had one black/white/pink line of clothes just hasnt been updated for a while
 

ajspurs

Rookie
they're only just getting into apparel so they aren't going to have a bunch of different styles like Nike etc... they have only had one black/white/pink line of clothes just hasnt been updated for a while


They've had two going on these (exactly the same in black too):

b6f94c319a3d9f3f32db9b8480f70a30


Australian_Open_Tennis_18265-1880x1254.jpg


Just feels very uninspiring to me. I get that they're new and are not going to have an array and different variations of clothing like Nike for instance, but surely it doesn't take much to just go with a secondary colour other than pink again if you're gonna stick with the primarily white and black outfits.
 

aus89

Hall of Fame
They've had two going on these (exactly the same in black too):

b6f94c319a3d9f3f32db9b8480f70a30


Australian_Open_Tennis_18265-1880x1254.jpg


Just feels very uninspiring to me. I get that they're new and are not going to have an array and different variations of clothing like Nike for instance, but surely it doesn't take much to just go with a secondary colour other than pink again if you're gonna stick with the primarily white and black outfits.
maybe Shelton and Iga like pink who knows
 

fundrazer

G.O.A.T.
Other question would be why is one of your first forays into tennis apparel including sleeveless shirts in the line.
 

robyrolfo

Hall of Fame
I don't necessarily have a problem with plain attire. Some understated pattern or material quality can be enough for it to stand the test of time. I personally have a plain black Nike tee from years ago which has a waffle type texture to it and I will never get bored of it. I just find ON's designs such as the faded kits to be ones which will go out of fashion, then come back in at some point, then look outdated again. Maybe that is just my perception? . I would say their designs are garish - you can do bright colours in a classy way, even tie dye/faded designs.
I don't understand why Lotto apparel seems to be ignored by pretty much everyone (at least in the US). The quality is absolutely top notch (slightly better than Nike and Adidas in my opinion), and their designs are also great; interesting colors/patterns, without going over the top. Also, the FIT is spot on. Never overly baggy or inexplicably tight, their clothes accentuate athletic forms.

Their women's clothing in particular, has consistently featured better looks, fits and styles than any other brand.

For me Lululemon shirts look like h&m shirts or Artengo. That’s why I don’t think I could spend 80$ on it. For me at least ON looks premium for example Shetlon tank top from USO black/pink one.
The Lululemon men's stuff is honestly awful. It looks like it was designed for hipster dudes that want to wear "athleisure" stuff for their trip down to the local starbucks. It's ill-fitting and ugly for tennis, kind of like Rublo (and I like Rublev as a guy and a player, but his clothes are pretty awful).
 

McGradey

Hall of Fame
I think the designs are pretty clean in a good way, dashes of colours that pop but just the right side of restrained. Gradient adds a bit of energy. Just the material choice that would put me off as the shirts appear extremely absorbent and clingy.
 

Airmate

New User
They seem be finding enough customers. Nothing is overpriced if there is a demand for it.

True. But I don't think the hype is gonna last long...Most people never heard the brand before Roger was in, and the products even though it looks fine, it does lack the true performance especially comapring to its competitors. Tennis shoes, the roger pro, lacks cushion and durability; Clothes, stick on the body when it gets wet; and On running shoes performance and comfort wise are not even close to big names like Nike, Adidas, Asics...At the same time, On even has a much higher prices...
 

fox

Professional
But how this is overpriced if Nike or whatever brand like Lacoste is priced the same? :D
 
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