Prince bankruptcy?

ByeByePoly

G.O.A.T.
My friend the stringer told me to not fall in love with ppc because of ongoing Prince bk and supply issues. He likes to mess with me ... so I thought I would ask here what others know about the situation. I see in 2012 there was a filing of some sort.
 

deth

New User
My friend the stringer told me to not fall in love with ppc because of ongoing Prince bk and supply issues. He likes to mess with me ... so I thought I would ask here what others know about the situation. I see in 2012 there was a filing of some sort.
I've heard the same. But also from a source i don't really trust. I was told they don't have a true headquarters anymore either. But I've never really done any research, nor am I convinced it's true.

Sent from my SM-N920V using Tapatalk
 

kimguroo

Legend
My friend the stringer told me to not fall in love with ppc because of ongoing Prince bk and supply issues. He likes to mess with me ... so I thought I would ask here what others know about the situation. I see in 2012 there was a filing of some sort.
I believe prince was bought by Authentic Brands Group.

I've heard the same. But also from a source i don't really trust. I was told they don't have a true headquarters anymore either. But I've never really done any research, nor am I convinced it's true.

Sent from my SM-N920V using Tapatalk
Prince headquarter moved to Atlanta buckhead area which is strange "move" in my opinion.
They should have their own facilities like TW in North GA hahaha.

Looks like they really suffer finiancially. Don't have money to endorse anyone at this point.
Productions are delaying forever. Just bad situation except Prince Japan.
I don't know prince Japan is running independently but Prince Japan is the only place which runs perfectly with their productions.
 

toursauce

New User
I've heard some rumors from people who work in the industry here in Atlanta. For one, Prince's office here has been closed for months and I believe they moved out of GA completely. ABG has been trying to sell the Prince brand for a while now but I don't think there's any buyers looking to pick up a flailing brand. I'm curious to see if anyone can comment on where they stand at this point and what we can expect from them going forward...
 

kimguroo

Legend
horrible management in my opinion. they tried to sell products without endorsements. I totally understand that Make good products and selling lower prices to their customers. this strategy only works in a fantasy world. the reality is gotta spend money on pro players (does not matter it will be PJ or not) and those pros will bring customers.

Probably Authentic Brands Group and investors block the budget so prince could not do anything though.

Hope Prince Japan takes over completely and selling those good products to worldwide but don't think they have enough money for that too......
 

JohnBPittsburgh

Hall of Fame
Tennis Warehouse bought Prince. It is in transition and TW will make an announcement at some point. I don't know what strings they will keep (if any)

(This is not an April Fools Joke. It has been confirmed already) The Prince Phantom has also been delayed in its release :(
 

esgee48

Legend
Well, let's hope the Prince Curse does not hurt TW's bottom line (assuming rumor is true.) FWIW, the only thing I want out of this is the supply of strings.
 

CopolyX

Hall of Fame
Sad, a lot of princes have been disappearing lately.
Maybe time to change the name..
Wait, don't think this will help either...
nope?


Actually I heard Nestle just sold Prince to:


They also make some serious spaghetti al dente strings.
No worries for you fragile arm friendly flowers, just cook a little longer and you should be fine...let it cool down thou, before you string...
Or use there angle hair or capellini.....


Where is Howard Head! We need him...

After retiring, Head decided to take tennis lessons and for this purpose he got himself a tennis ball machine, which was manufactured by Prince Manufacturing Inc. Although Howard was not very good at tennis, he figured out that the equipment for the game needed a lot of improvement or he was going to need a lot more practice. To begin with he became the majority shareholder and chairman of the board of Prince. While Head considerably improved the design of the ball machine, he still did not get any better at the game. He figured it out that it was because of the small sweet-spot of the tennis racquet. In order to make the game of tennis easier, Head came up with the design of oversized racquet. He filed and obtained a patent that covered tennis racquets with size 95–135 square inches. He also pioneered the development of the graphite racquet, which eventually became the industry standard, replacing wooden racquets.

Although Prince was the first company to patent oversize racquets, the Bentley Fortissimo preceded the patent by two years, causing Germany to invalidate it. Weed also introduced an oversize racquet in 1975, before the first Prince oversize, the aluminum Prince Classic, was introduced.

 

M Pillai

Rookie
Last edited:

Tordne

Semi-Pro
https://www.wsj.com/articles/SB10001424052702304050304577377880911280286
https://sgbonline.com/prince-sports-to-be-sold-to-authentic-brands-group-in-bankruptcy-proceedings/
https://en.wikipedia.org/wiki/Authentic_Brands_Group

"Authentic Brands Group purchases brands in the sports, celebrity, men's fashion and women's fashion categories and licenses the intellectual property to leading retailers, wholesalers, manufacturers and direct-to-consumer channels worldwide."
Sounds like the filthy "Patent Trolls" in the tech industry. Don't add anything to the brand, just try and exploit the remains. I wish Prince better than that. An iconic brand that deserves to survive.
 
1

1HBH-DownTheLine

Guest
Prince still makes tennis stuff? Lol. Thought they died out long ago. :rolleyes:
 

movdqa

G.O.A.T.
Sounds like the filthy "Patent Trolls" in the tech industry. Don't add anything to the brand, just try and exploit the remains. I wish Prince better than that. An iconic brand that deserves to survive.
Or a cash cow. Computer Associates did that in the past. Bought a software company, laid almost everyone off and put the product in maintenance mode.

For those that don't follow markets, retailers outside a few like TJX, Costco, Panera Bread, Dominos Pizza, has been crushed the past year. Sports-related companies like UA, NKE, LULU have been weak performers.
 

Tordne

Semi-Pro
Hopefully TW will take Prince to amazing places!!
This would be very interesting. Has it been confirmed anywhere? Wonder how it would impact TW relationships with other vendors. As long as they appear impartial they're probably big enough to not be penalised.
 

JohnBPittsburgh

Hall of Fame
Yes, I asked TW and they said they will make an announcement at some time in the near future. (it has also been confirmed in the Prince Phantom thread by a person who is in the know) But I asked TW in the Ask TW thread and they confirmed it.
 

ByeByePoly

G.O.A.T.
Yes, I asked TW and they said they will make an announcement at some time in the near future. (it has also been confirmed in the Prince Phantom thread by a person who is in the know) But I asked TW in the Ask TW thread and they confirmed it.
You are messing with people. I respect that.
 

CopolyX

Hall of Fame
Sounds like the filthy "Patent Trolls" in the tech industry. Don't add anything to the brand, just try and exploit the remains. I wish Prince better than that. An iconic brand that deserves to survive.
Yep Authentic Brands dis acquire the brand / affiliate of Waitt Co.
But those bankruptcy links are dated 2012. old news..

Not sure what the true financial status of Prince in 2017 is.
But from what I have heard and read, I believe they are still struggling...

Also think of TW as a big multi car dealership.
They will gradually just keep the brands of cars on the lot that sell.
The ones that sit longer, don;t sell.... eventually hit the risk of being dropped and forgot.

Inventory turnover ratio is one of five key inventory metrics for just about any hard goods businesses
(pacific, gamma, asics, powerangle, one strings, who is next)


newish to oldish info
2017 > http://www.tennisindustry.org/cms/index.cfm/news/new-prince-ceo-ballardie-joins-tia-board-of-directors/
This is from 2014....
http://video.cnbc.com/gallery/?video=3000306713

2013> http://www.sportsbusinessdaily.com/Journal/Issues/2013/06/03/Marketing-and-Sponsorship/Prince.aspx


Also very very interesting - not Prince related - but they do get impacted from this (the fuel, fire, & market share... from endorsements )
2017:
https://tushnet.com/2017/03/17/all-in-the-game-misleading-tennis-racquet-endorsements-dont-support-class-certification/
 

MixedMaster

Semi-Pro
In reference to TW doing more with Prince, is there not going to be a Babolat Rep. thread anymore? I just haven't seen the rep. in a thread for quite a while and was wondering if I missed something or what!!!
 

Bender

G.O.A.T.
This is probably the one time I'm glad I don't live in the US, because Prince racquets are very easy to get a hold of where I am.

Thinking of picking up a Textreme Tour 95 when I have some spare $$$ to spend.
 

zalive

Hall of Fame
My friend the stringer told me to not fall in love with ppc because of ongoing Prince bk and supply issues. He likes to mess with me ... so I thought I would ask here what others know about the situation. I see in 2012 there was a filing of some sort.
I believe prince was bought by Authentic Brands Group.
Prince is just a brand, Authentic Brands Group is owner. So Prince going in bankruptcy would mean ABG going bankrupt. Since they run many brands, same would apply to each brand they carry. Meaning each brand they carry should have similar rumouring by now.

I personally don't think it's true. I'd lay my money on that either Prince brand is not making enough money for the owner ABG (opportunity cost), or even curently makes loss, so the owner would like to get rid of it because of own incompetence to make it profitable, or profitable enough to their liking. Because of current situation brand owner is not too willing to invest much money further in Prince business, instead they'd prefer to sell the brand to someone else.

Rumours about TW possibly acquiring the brand go along with this theory.
 
Last edited:

lwto

Hall of Fame
Well I hope the T22 line of shoes will still exist.. gotta be the most popular shoes around.
Strange they have the #1 shoes.. T22 and string, Prince syn gut.
 

mikeeeee

Professional
I thought the textreme line would save them. Guess Prince isn't a cool image without a big name player using them.
 

Crocodile

Hall of Fame
How about changing the Prince name to Nestle. All the new names they could call their racquets and the cross marketing they could employ. Chocolate and ice cream are two things that give pleasure to many people around the world and what a way you could burn off those calories you,ve just consumed with a Nestle Sustagen lite racquet.
 

zalive

Hall of Fame
I can also confirm that sales reps were let go as well.
So the question is...which sales reps? Whom were they working for exactly?

The answer is not Prince; Prince is just a brand, it's not a company.
Were they direct employees of ABG company, the current owner of brand Prince?
Or...were they employees of another company which paid royalties to ABG for manufacturing and selling racquets under the brand Prince, and which is the one that's going out of business (while TW was negotiating getting in instead of them)?
Or something else?
 

ByakuFubuki

Semi-Pro
horrible management in my opinion. they tried to sell products without endorsements. I totally understand that Make good products and selling lower prices to their customers. this strategy only works in a fantasy world. the reality is gotta spend money on pro players (does not matter it will be PJ or not) and those pros will bring customers.

Probably Authentic Brands Group and investors block the budget so prince could not do anything though.

Hope Prince Japan takes over completely and selling those good products to worldwide but don't think they have enough money for that too......
So they tried to do the right thing (quality at low price: honestly I don't mind Paint Jobs, although in most cases I'd prefer the Endorsing Pro's true mould and stiffness over the ones sold to public, but that's just me) and were punished for that? Somehow it doesn't surprise me.

Hopefully they can get things together. I only hit with a Prince Racquet once years ago and honestly I didn't like it, but many things changed since then. Besides, the Textreme Tour 95 looks sweet as long as I ignore that absurdly tapered beam and I also like the reviews about it I read here.
 

NastyWinners

Professional
So the question is...which sales reps? Whom were they working for exactly?

The answer is not Prince; Prince is just a brand, it's not a company.
Were they direct employees of ABG company, the current owner of brand Prince?
Or...were they employees of another company which paid royalties to ABG for manufacturing and selling racquets under the brand Prince, and which is the one that's going out of business (while TW was negotiating getting in instead of them)?
Or something else?
The bolded was my understanding.

They can sell again but have to be classified as a distributor.
 

Suge

New User
I placed a call ABG about 3 weeks ago, and was sent to what sounded like someone personal cell number (my call was answered: "hello!, who is this?"). My 4 questions where:
  1. Are you a rep for Prince (due to the way the call was answered) Answer: yes
  2. Are you guys going out of business? "answer: no",
  3. what is going on with the T22 Mid tennis shoe? I can't seem to find them anywhere in my size? Answer: They/we will be doing another run of the shoe in early 2018.
  4. Your Prince Synthetic Gut with duraflex seems to be running short pretty much everywhere, should I be stocking up? Answer: they/we will be coming out with more soon.
 

Ruark

Semi-Pro
Welp..... if TW owns Prince, I wonder if their "TW Staff" Prince equipment reviews would still be, you know, objective...
 

airchallenge2

Professional
For those that don't follow markets, retailers outside a few like TJX, Costco, Panera Bread, Dominos Pizza, has been crushed the past year. Sports-related companies like UA, NKE, LULU have been weak performers.
adidas is doing well. It's all just a cycle. People are bored of wearing same old same old. When grandparents are dressed in nike form head to toe, it's hard for any teenager to wanna do the same.
 

airchallenge2

Professional
From what I know, this kind of cycle is around 7-8 years. That's for the likes of nike and adidas. I'm not sure about Prince or under armour.
 

WestboroChe

Hall of Fame
Prince is definitely not a cool brand right now. And to be honest, I never really thought they were. However they have always made quality products in the entire racquet sports industry. I don't think we need to worry about Prince going out of business right now. But it would be nice to see them making headway. They have lost a generation of players to Babolat and soon Technifibre but they can come back. All they need is some cash to start sponsoring young players and they should be fine. I mean Babolat wasn't even making racquets in the 90s and look where they are now.
 
My friend the stringer told me to not fall in love with ppc because of ongoing Prince bk and supply issues. He likes to mess with me ... so I thought I would ask here what others know about the situation. I see in 2012 there was a filing of some sort.
Your hunch was correct. This is a ruse, to appear edgy and nonprofit for a while. Basically, it's free publicity.
Str8 outta the playbook:
You make tons of money for decades, then invest it in a strategy with holes.
Hide a lot of the big money. Hire crisis actors for a nice false flag bakruptcy or two....get bought by some cash-heavy MmA company...fake some supply issues to boost demand and notoriety....then come back as an arm of a well-supplied retailer.
Ch-chingg!

All to be cool and hipsterish, and non-lamestream.
Until their new frames come out....
my beard looks great with my Prince Woodies. And fixie.
 

ByeByePoly

G.O.A.T.
Your hunch was correct. This is a ruse, to appear edgy and nonprofit for a while. Basically, it's free publicity.
Str8 outta the playbook:
You make tons of money for decades, then invest it in a strategy with holes.
Hide a lot of the big money. Hire crisis actors for a nice false flag bakruptcy or two....get bought by some cash-heavy MmA company...fake some supply issues to boost demand and notoriety....then come back as an arm of a well-supplied retailer.
Ch-chingg!

All to be cool and hipsterish, and non-lamestream.
Until their new frames come out....
my beard looks great with my Prince Woodies. And fixie.
You attribute to much "hunch" to me :D ... I just asked the question back in April because I was curious, and trying to pick a non-poly string to stick with. So what did I pick ... Velocity which my stringer also said that he had been told will be discontinued. I'm thinking @Holliman 's Velocity thread kept Velocity in the market. :cool:
 

movdqa

G.O.A.T.
Your hunch was correct. This is a ruse, to appear edgy and nonprofit for a while. Basically, it's free publicity.
Str8 outta the playbook:
You make tons of money for decades, then invest it in a strategy with holes.
Hide a lot of the big money. Hire crisis actors for a nice false flag bakruptcy or two....get bought by some cash-heavy MmA company...fake some supply issues to boost demand and notoriety....then come back as an arm of a well-supplied retailer.
Ch-chingg!

All to be cool and hipsterish, and non-lamestream.
Until their new frames come out....
my beard looks great with my Prince Woodies. And fixie.
The IRS, DEA and Treasury monitor this forum. Careful out there.
 

Dartagnan64

Legend
Prince is definitely not a cool brand right now. And to be honest, I never really thought they were. However they have always made quality products in the entire racquet sports industry. I don't think we need to worry about Prince going out of business right now. But it would be nice to see them making headway. They have lost a generation of players to Babolat and soon Technifibre but they can come back. All they need is some cash to start sponsoring young players and they should be fine. I mean Babolat wasn't even making racquets in the 90s and look where they are now.
Babolat is making the racquets people want to play with. Prince is making the racquets people should be playing with. Sadly, image and easy power rule the day in racquets over control and flex.

It's hard to get young kids playing racquets designed for older arms. Their tendons don't feel the difference but their brains can tell the power difference.
 

jmacdaununder2

Hall of Fame
Your hunch was correct. This is a ruse, to appear edgy and nonprofit for a while. Basically, it's free publicity.
Str8 outta the playbook:
You make tons of money for decades, then invest it in a strategy with holes.
Hide a lot of the big money. Hire crisis actors for a nice false flag bakruptcy or two....get bought by some cash-heavy MmA company...fake some supply issues to boost demand and notoriety....then come back as an arm of a well-supplied retailer.
Ch-chingg!

All to be cool and hipsterish, and non-lamestream.
Until their new frames come out....
my beard looks great with my Prince Woodies. And fixie.
Do you ride fixed - especially with no brakes - or free wheel? The former is apparently the true bench mark. (Sadly, if I owned a fixie, I'd be riding it free wheel with two brakes.) :oops::(
 

Geoff

Hall of Fame
How about changing the Prince name to Nestle. All the new names they could call their racquets and the cross marketing they could employ. Chocolate and ice cream are two things that give pleasure to many people around the world and what a way you could burn off those calories you,ve just consumed with a Nestle Sustagen lite racquet.
Nestle is also the largest pet food manufacturer in the USA
 

WestboroChe

Hall of Fame
Babolat is making the racquets people want to play with. Prince is making the racquets people should be playing with. Sadly, image and easy power rule the day in racquets over control and flex.

It's hard to get young kids playing racquets designed for older arms. Their tendons don't feel the difference but their brains can tell the power difference.
I'm not sure if that's entirely true. Like all brands they make an array of racquets including ones that are fairly soft and control oriented. The difference is that they went out and sponsored a bunch of young players early in their careers who went on to be successful (Nadal?). That sort of exposure makes kids want to buy them. Lot's of people bought Pro Staffs because Courier and Sampras and then Federer played with it.
 
Do you ride fixed - especially with no brakes - or free wheel? The former is apparently the true bench mark. (Sadly, if I owned a fixie, I'd be riding it free wheel with two brakes.) :oops::(
Haha, no, sorry, i was exaggerating, i commute on a steel singlespeed, freewheel, two sets of cantilever brakes, buttery steel nitto albatross bars with leather grips....and wilson pro overgrips in white.
And sadly, i shave a few times per week. So...no hipster cred here. Maybe aging hipster.

But i do participate in a 40 and over kickball and hide and seek league, ironically.
 
Last edited:
Top