This may not be the perfect analogy but in some industries, such as clothing and watchmaking (previous wide use of ETA movements) third-party manufacturers would typically produce goods or components for several brands.
A large proportion of tennis balls, irrespective of brand, are made by the same manufacturer/facilities in Thailand and in the Philippines.
- Do racquet manufacturers, such as Wilson and Head, own factories and possess their own manufacturing capabilities or is the production (or a portion thereof) of racquets outsourced to third parties (mostly) in China? Is there such thing as an "in-house" racquet anymore (aside from Yonex)?
- Eventually, do you believe that the market will move such that tennis brands will solely become marketing companies with the production of racquets entirely outsourced to third parties?
A large proportion of tennis balls, irrespective of brand, are made by the same manufacturer/facilities in Thailand and in the Philippines.
- Do racquet manufacturers, such as Wilson and Head, own factories and possess their own manufacturing capabilities or is the production (or a portion thereof) of racquets outsourced to third parties (mostly) in China? Is there such thing as an "in-house" racquet anymore (aside from Yonex)?
- Eventually, do you believe that the market will move such that tennis brands will solely become marketing companies with the production of racquets entirely outsourced to third parties?