Reports: RF logo has reverted back to The GOAT

EloQuent

Legend
I'll wait for a more reliable source. If true, it'll be a major announcement by either Fedr or Uniqlo.

Could even be the reason he's playing clay.
 

kimguroo

Legend

Wow. Who wrote it?
Am I wrong? English is not my first language but seems like those articles are poorly written.
I don’t find any evidence that RF logo has been reverted back to Federer from those articles and looks like they copied each others. All those articles from last week’s interview and speculated that Nike released RF logo to Federer or soon.
It can be true and possibly Nike and Federer still negotiate each other for the logo.
Also I don’t think he tried to attack strange Nike designs. Just casually pointed that som designs are strange/awkward etc..... It can be possible since any apparel companies can make strange designs for certain seasons.
 
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kimguroo

Legend
but they won't carry them in stores, and online will sell out in half a second. "SORRY SOLD OUT MORE PRODUCT COMING SOON." Why couldn't he have signed with a classic line like Lacoste that knows how to market?
It’s totally false.
Online will not sell out instantly. I ordered his items around afternoon and most items were still available in US.
I think L and M sizes were sold out within a week though.
Also Uniqlo stores had some of his gears but probably most of people bought it from the stores because M and L size were gone in online stores so those items in stores sold out quicker than people think. Uniqlo does not have many physical stores so I am not surprised that online orders had high volumes.
Honestly Uniqlo might miscalculated the demand in US. Probably they might bring more items in the future.
Actually for uniqlo’s stand point, it’s very successful for them since they sold out entire stock for MSRP before clay season kit release. Overstock items are always headaches for apparel companies especially uniqlo because they don’t have outlet stores or third party retailers.
 

brinkeguthrie

Hall of Fame
It’s totally false.
Online will not sell out instantly. I ordered his items around afternoon and most items were still available in US.
I think L and M sizes were sold out within a week though.
Also Uniqlo stores had some of his gears but probably most of people bought it from the stores because M and L size were gone in online stores so those items in stores sold out quicker than people think. Uniqlo does not have many physical stores so I am not surprised that online orders had high volumes.
Honestly Uniqlo might miscalculated the demand in US. Probably they might bring more items in the future.
Actually for uniqlo’s stand point, it’s very successful for them since they sold out entire stock for MSRP before clay season kit release. Overstock items are always headaches for apparel companies especially uniqlo because they don’t have outlet stores or third party retailers.
if they don't have a standalone page on their website with pants, jacket, bag, wristbands, socks, and T, it's a fail from a marketing view. They piecemeal out a shirt and pair of shorts and call it good? I think NOT.
 

kimguroo

Legend
if they don't have a standalone page on their website with pants, jacket, bag, wristbands, socks, and T, it's a fail from a marketing view. They piecemeal out a shirt and pair of shorts and call it good? I think NOT.
They sold out everything in US market and you are saying that uniqlo failed marketing.....
Nike is one of the best athletic companies and heavily rely on marketing and they did not have a standalone website for Federer and pants, jacket, bag wristbands, socks and t-shirts were not available all the time.
Federer’s items are all PE and there were so many items and colors were not available for customers.
I don’t understand why you suddenly expect everything from Uniqlo.
 
The prices are a reflection
"For each, a selection of their replica wear is carried in stores for shoppers to buy. Federer is still in the early days of his deal with the brand, which means his product has yet to hit store floors. “Which is quite exciting actually because we are running behind. We have more room to play with, because it could not sell anyway,” he says.
His product with Uniqlo takes inspiration from the Japanese tennis player Kei Nishikori, another Uniqlo face.
“They obviously have the materials that Kei Nishikori has used as well. I know we jump into the past but they want to do extra special things for me as well, to make sure I have the right product. And sometimes what works for them doesn’t work for me,” Federer says. “So I’m just also going through a lot of testing in terms of materials and then in terms of designs. We’re just talking to see where do we wear what and what could we do, what fun things could we do outside the box.”"

https://wwd.com/eye/people/roger-federer-and-adam-scott-in-conversation-1203095449/

Also, we already established that you need to commit, if you want his stuff so much. The prices Uniqlo is asking for it are laughable compared to those of Nike.

:cool:
The prices, for better or worse, merely reflect the level of esteem for the product in the eyes of the public.
 

kimguroo

Legend
Federer does not know exact situation and same thing with interviewer.
Federer should not say that he does not know.
Uniqlo Federer items were available at Uniqlo stores. Uniqlo was not running behind.
His items were widely available in uniqlo stores but sold out quickly.

Federer said uniqlo will testing new material and hope they will use 88% poly and 12% spandex fabrics which is good for tennis.
 

brinkeguthrie

Hall of Fame
let me re phrase it. You could easily get a wide variety of RF items on Nike.com or the TW site. At any time, in multiple sizes. Nine months into the U deal---the Federer link on the U site is....blank. Now you tell me how that's great marketing. Yes I understand how he is there merely to rep the brand. I also know Fed has said how important it is for his fans to be able to buy his stuff. Yet in the USA......you simply can't.
 

brinkeguthrie

Hall of Fame
Federer does not know exact situation and same thing with interviewer.
Federer should not say that he does not know.
Uniqlo Federer items were available at Uniqlo stores. Uniqlo was not running behind.
His items were widely available in uniqlo stores but sold out quickly.

Federer said uniqlo will testing new material and hope they will use 88% poly and 12% spandex fabrics which is good for tennis.
Available in stores? Where, exactly? In the USA? Doubt it. In San Francisco, they've never had it, not once that I know of. Ask the clerk, get blank look. But if I wanted the new Nike RF polo, I could buy it easily.
 

kimguroo

Legend
let me re phrase it. You could easily get a wide variety of RF items on Nike.com or the TW site. At any time, in multiple sizes. Nine months into the U deal---the Federer link on the U site is....blank. Now you tell me how that's great marketing. Yes I understand how he is there merely to rep the brand. I also know Fed has said how important it is for his fans to be able to buy his stuff. Yet in the USA......you simply can't.
How many times we discussed this same issue.
They have two completed different models.
Nike always overproduce items and send to wholesalers first then if they can’t not sell items, they just dump all those items to their outlets and starts heavy discounts until all items are gone.
Uniqlo just does not have same model like Nike or adidas.
They only sell items through their stores and online so they can’t afford to overproduce and sitting items in their warehouse. Uniqlo bring what they can sell and limit their production and sell out as quickly as possible so clear out their warehouse and make room for next line.
Uniqlo Federer items were barely discounted except returns or extra small or extra large which is not popular.
In marketing point of view, it’s huge success.
Also remember if Uniqlo priced his shirts and shorts for $100. I don’t think they could sell out quickly.
One of the biggest reason for quick selling was the price.
 

kimguroo

Legend
Available in stores? Where, exactly? In the USA? Doubt it. In San Francisco, they've never had it, not once that I know of. Ask the clerk, get blank look. But if I wanted the new Nike RF polo, I could buy it easily.
Yes. You were too late visiting the stores. When Federer items were released, I searched most stores in US wether they had something in stores and check pickup option. Most of sizes were available but all items were gone quickly.
In February, I visited one of Oakland CA uniqlo store and could not find any his items but there was small advertising pic at corner of store. Funny thing was that it stated “wristband and headbands were not available.”
Actually the ad shows that fed items were at the store.
For the employee, those people are not tennis players they don’t know who is Federer or Adam Scott. You just asked for wrong persons.
 

brinkeguthrie

Hall of Fame
You have been told from kimguroo that you could order from their online store. You didn't. I am yet to get an answer why?

You also didn't answer my other question: did you order his Wimbledon kit? It contained the whole outfit for a price which is laughable compared to that of Nike RF items. If you didn't, why?

:cool:
didn't have my size. as is usually the case.
 

Big_Dangerous

Talk Tennis Guru
How many times we discussed this same issue.
They have two completed different models.
Nike always overproduce items and send to wholesalers first then if they can’t not sell items, they just dump all those items to their outlets and starts heavy discounts until all items are gone.
Uniqlo just does not have same model like Nike or adidas.
They only sell items through their stores and online so they can’t afford to overproduce and sitting items in their warehouse. Uniqlo bring what they can sell and limit their production and sell out as quickly as possible so clear out their warehouse and make room for next line.
Uniqlo Federer items were barely discounted except returns or extra small or extra large which is not popular.
In marketing point of view, it’s huge success.
Also remember if Uniqlo priced his shirts and shorts for $100. I don’t think they could sell out quickly.
One of the biggest reason for quick selling was the price.

This is why @brinkeguthrie calls it a failure on Uniqlo's part. You may not agree from a business perspective, but as a consumer in a market that is very much overlooked by Uniqlo as they don't spend much time or money appealing/advertising to, it is a massive failure. In essence, you have consumers that want a certain product or products, but they can't get it or them, because the company won't make said product(s) readily available. They produce limited quantities/stock and once those are gone, they have zero plans/intentions to increase their inventory to make products more readily available to consuers. To me, I am in agreement with brink, that it is a failure on the company's part. But hey, you might disagree, which is fine because:

 
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This is why @brinkeguthrie calls it a failure on Uniqlo's part. Which you may not agree from a business perspective, as a consumer in a market that Uniqlo just does't appeal or advertise to, it is a massive failure. You have consumers that want a certain product, but they can't get it because the company that manufactures it doesn't make it readily available. To me, that's a failure on the company's part. But hey, you might disagree, which is fine because:

The main goal for UQ is to sell the other stuff not just his apparel.
This $15 T-shirt sold out almost everywhere within one day.
DhWyL6FW0AAaaVl.jpg
 

Big_Dangerous

Talk Tennis Guru
The main goal for UQ is to sell the other stuff not just his apparel.
This $15 T-shirt sold out almost everywhere within one day.
DhWyL6FW0AAaaVl.jpg

The thing is, you can get a ****ing Seasame Street shirt like anywhere man. I can go to Target on my lunch break and get a shirt like that. Hypothetically speaking, If I want actual athletic apparel with the RF logo on it, where do I go now? Zero Uniqlo stores in the State of Texas, and online I'd have to get super lucky to find clothing in stock and in my size. Then I have to wait like weeks to get it...

No es bueno, mi amigo.
 

Gemini

Hall of Fame
Hmmm..and I thought this thread was going to talk about the RF logo being back on Fed's shoes during the Miami Open. I think that's the first time I've seen him wear something brand with the RF since his switch to Uniql. Oh well...
 

kimguroo

Legend
This is why @brinkeguthrie calls it a failure on Uniqlo's part. You may not agree from a business perspective, but as a consumer in a market that is very much overlooked by Uniqlo as they don't spend much time or money appealing/advertising to, it is a massive failure. In essence, you have consumers that want a certain product or products, but they can't get it or them, because the company won't make said product(s) readily available. They produce limited quantities/stock and once those are gone, they have zero plans/intentions to increase their inventory to make products more readily available to consuers. To me, I am in agreement with brink, that it is a failure on the company's part. But hey, you might disagree, which is fine because:
[/MEDIA]

The main goal for UQ is to sell the other stuff not just his apparel.
This $15 T-shirt sold out almost everywhere within one day.
This is the reason.
Why uniqlo needs to change their marketing or get into tennis apparel business and change their company retail structure because of Federer?
Uniqlo is not luxury brand. Their products are not top quality but decent products for money. Just buying their stuffs then wear for one or two seasons and get rid of it then buying another new stuffs for next season since their products are affordable.

Somewhat agree on when uniqlo spend 30mils per a year, people expects more from uniqlo but not much significant efforts from them. It’s too early and I believe uniqlo will improve Products quantity in US since uniqlo does not run by stupid people but quantities will not be like Nike. Also have you ever seen Nike brought back products which sold out completely? If products sold out, it’s done.

If Uniqlo hire me, I will launch special fed line with creating new Fed personal logo and dump RF logo then make better and various products but still can not guarantee overproduce his items.
 

kimguroo

Legend
Hmmm..and I thought this thread was going to talk about the RF logo being back on Fed's shoes during the Miami Open. I think that's the first time I've seen him wear something brand with the RF since his switch to Uniql. Oh well...
Me too. Very excited to read articles but there was no support that Nike will release RF logo to Federer.
The articles were so horrible and full of false implications and even used old quote and believe his RF logo will be returning from Nike.
There is a possibility that both sides are negotiating now but it won’t be easy.
 

Gemini

Hall of Fame
Me too. Very excited to read articles but there was no support that Nike will release RF logo to Federer.
The articles were so horrible and full of false implications and even used old quote and believe his RF logo will be returning from Nike.
There is a possibility that both sides are negotiating now but it won’t be easy.

Right. While Nike has essentially lost it's claim to the RF logo wholesale, it doesn't make sense to keep holding on it when the icon associated is still active but no longer part of your fleet. It seems like Fed and Nike have at least reached some sort of shoe deal that would allow Nike to monetize the RF brand a little longer while Fed's still on tour.
 

StringGuruMRT

Semi-Pro
Available in stores? Where, exactly? In the USA? Doubt it. In San Francisco, they've never had it, not once that I know of. Ask the clerk, get blank look. But if I wanted the new Nike RF polo, I could buy it easily.
Not a sign of any Federer (or tennis at all) gear at the Uniqlo store here in Orlando, and it caters to a largely international tourist market that would buy it up in droves! Everytime I've checked online for any of it it's gone, or only available in small sizes. It's honestly really frustrating. I like their tennis stuff, and I'd like to wear it, especially their pullovers and cooler weather stuff. The only tennis specific thing I have gone there with the intention of buying, and they actually had, was the Djokovic Mickey Mouse shirts. And since the store is on Disney property, they darn well better have had it!
 
The thing is, you can get a ****ing Seasame Street shirt like anywhere man. I can go to Target on my lunch break and get a shirt like that. Hypothetically speaking, If I want actual athletic apparel with the RF logo on it, where do I go now? Zero Uniqlo stores in the State of Texas, and online I'd have to get super lucky to find clothing in stock and in my size. Then I have to wait like weeks to get it...

I'm only saying that their main goal is to spread their normal product rather than launching a full sport line like Nike. It's a different business model. I worked with Uniqlo before (When Djokovic is still there), not as marketing but as a buyer.
They are competing as a fast chain retailer (Like Zara and H&M) not a sport wear.
 

N01E

Hall of Fame
The thing is, you can get a ****ing Seasame Street shirt like anywhere man. I can go to Target on my lunch break and get a shirt like that. Hypothetically speaking, If I want actual athletic apparel with the RF logo on it, where do I go now? Zero Uniqlo stores in the State of Texas, and online I'd have to get super lucky to find clothing in stock and in my size. Then I have to wait like weeks to get it...

No es bueno, mi amigo.

That's uniqlo x kaws collab. Extremely popular with teens and young adults. Educate yourself, then start giving opinions.
 

David Le

Hall of Fame
The thing is, you can get a ****ing Seasame Street shirt like anywhere man. I can go to Target on my lunch break and get a shirt like that. Hypothetically speaking, If I want actual athletic apparel with the RF logo on it, where do I go now? Zero Uniqlo stores in the State of Texas, and online I'd have to get super lucky to find clothing in stock and in my size. Then I have to wait like weeks to get it...

No es bueno, mi amigo.
Just go to an imprint store and have them add the UQ and RF logos on UQ athletic appeals. Doesn’t take much time and money. And also stop damn complaining about little crap like this. If you read through out this, you’ll understand.
 

NuBas

Legend
When did Roger say all this? In the mytenniszone article.

Roger talked about Tennis outfit in general and mentioned there are some bad outfits in Tennis world, and He suggested couple of designs they can do to improve what they offer now
“To be quite honest, I just feel like we have some awful tennis looking outfits sometimes,”
“They’ve just gone too far in the wrong direction. They want to make it look too much like a modern tennis shirt that is completely wrong, in terms of designs. Like a truck drove over it or they’re just
going to come up with funky graphics, which I think in a sport of tennis, that has such a rich history…
you know, the tennis polo is very iconic.”

“I feel like if we work on that, to redesign that, which looks nice and crisp and new and fresh, that’s really important to me. I’ve really just tried to elevate the style, the level of that in tennis and hope
that resonates also with the new generation coming through. I really hope to go to do press conferences like this now. Because I don’t have to wear tracksuits anymore. I don’t have to wear all these things.”
“It’s nice to finally look good sometimes, you know?” Federer said
 

TforTommy

Semi-Pro
The main goal for UQ is to sell the other stuff not just his apparel.
This $15 T-shirt sold out almost everywhere within one day.
DhWyL6FW0AAaaVl.jpg

You realise the shirt didn't sell about because of Federer right?

In the sneakerhead community this shirt and other collections in the shirt were in demand because it's a kaws collaboration. Kaws collaborations are grail pieces, especially the Jordan 4 x Kaws collab. Of course people will buy alot of these shirts...
 

kimguroo

Legend
When did Roger say all this? In the mytenniszone article.
I think those from recent interview from here
https://wwd.com/eye/people/roger-federer-and-adam-scott-in-conversation-1203095449/
Then those articles are based on the interview and put quotations which does not imply Federer criticize Nike design which is not true and add old info from Fed then RF logo will be reverted to Fed now from titles but there is no evidence even Fed did not mention anything about it recently.
 

TforTommy

Semi-Pro
That particular design is sold out within days. Yeah it could be the best design out of the others but still.

But still what?

"In the sneakerhead community this shirt and other collections in the shirt were in demand because it's a kaws collaboration. Kaws collaborations are grail pieces, especially the Jordan 4 x Kaws collab. Of course people will buy alot of these shirts..."

People were already amped and the collaboration was hyped up in the sneaker community well before the shirts were even available in stores. Many people actually were going in stores early to get it as soon as it dropped. Federer had 0 effect on why Kaws x Sesame street sold out.

Literally all of Kaws x Uniqlo sold out fast. Nothing to do with Federer at all
 

TforTommy

Semi-Pro
The point for the availability has been addressed already multiple times. People react as though what Nike does is the only right way. I guess it speaks volumes for the marketing genius of the people at Nike that they have managed to basically make their consumers identify normal consumer behaviour with the Nike selling strategies, but that is just Pavlov's dog behaviour. BTW, Nike also uses the strategy of limited supply that doesn't satisfy the popular demand, but there aren't many Guthries running around creating threads and posts calling Nike "inept". I wonder why?

If a person wants to have something he/she has to commit to it and it is a done deal. I cannot agree with a person that is making multiple excuses for why he hasn't done that. From his initial reactions to the switch (badmouthing Uniqlo before even Federer was seen on the court with their brand), to his comments on who has to keep the RF logo, to his followups, where he actually didn't buy anything that WAS available to him, his entire attitude stinks. That is no normal consumer behaviour, especially of a consumer who presents himself as a keen follower and someone who is looking to spent for his affiliation.

The funny part is that Federer had the same representation in the early days of his contract with Nike. My suspicion is that they are waiting for his logo to revert back to him, so that they can launch a full-fledged personalised line with much better availability. Everything they do shows that they are slowly getting up to speed: first was the pre order of his Wimbledon kit. Then it was the limited run of his USO kit, and currently the pieces from the AO line are fully or partially still available here and there, which speaks about greater availability. Federer also said that they are looking for better presence.

:cool:

100% agree. Can absolutely see a bunch more kits coming out and Uniqlo selling much more stuff in the future, I'm very keen. Hopefully it's not a flow but with the RF logo with Uniqlos hand, the skys the limit
 

AM75

Hall of Fame
You could, but you didn't.

What is your explanation about that?

BTW, I just checked, you can right now buy Fed's AO outfit from the Uniqlo UK online store, and Nishi's too, including Nishi's cap, and wristbands.

:cool:
Sorry, they don‘t deliver outside of the UK, and when I‘ve ordered Fed’s AO shorts to my friends’ UK address back in February my order was cancelled a week after confirmation. So I’m not buying from them online anymore.
 
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kimguroo

Legend
Right. While Nike has essentially lost it's claim to the RF logo wholesale, it doesn't make sense to keep holding on it when the icon associated is still active but no longer part of your fleet. It seems like Fed and Nike have at least reached some sort of shoe deal that would allow Nike to monetize the RF brand a little longer while Fed's still on tour.
i have slightly different view on RF logo situation.
Mirka might initially created the logo but still Nike refined/redesign then finalized the logo then registered trademark belong to Nike. Fed and his agent/management might not pay attention at all and did not claim or put new agreement on the RF logo. That’s their fault. That’s similar mistake like his first contract with Nike in my opinion.
No matter what Nike was the one who developed and marketing the logo.
If fed wants it, someone has to pay for it.
In my opinion, Nike should keep the logo even if they will not use but later the logo can be good a tool to renegotiate with Federer after uniqlo’s 10 years contract. Fed will be close to 50 years old but he might be still popular for tennis community and who knows he will turn to coaching career. Nike can launch retro Federer line or Federer brand might be even possible during that time. Fed himself, It will not be bad for a few millions from Nike for the project even though it won’t be like Jordan brand. Some people might not agree but I think it’s possible.
 

TforTommy

Semi-Pro
i have slightly different view on RF logo situation.
Mirka might initially created the logo but still Nike refined/redesign then finalized the logo then registered trademark belong to Nike. Fed and his agent/management might not pay attention at all and did not claim or put new agreement on the RF logo. That’s their fault. That’s similar mistake like his first contract with Nike in my opinion.
No matter what Nike was the one who developed and marketing the logo.
If fed wants it, someone has to pay for it.
In my opinion, Nike should keep the logo even if they will not use but later the logo can be good a tool to renegotiate with Federer after uniqlo’s 10 years contract. Fed will be close to 50 years old but he might be still popular for tennis community and who knows he will turn to coaching career. Nike can launch retro Federer line or Federer brand might be even possible during that time. Fed himself, It will not be bad for a few millions from Nike for the project even though it won’t be like Jordan brand. Some people might not agree but I think it’s possible.

as much as I want this to happen. Federer will never be able to achieve something as big as jordanbrand. Tennis just doesn't have the same amount of big personalities that Basketball has, and it doesn't have the same culture. Jordan actually wore the shoes during his games and theres a story for each of the new jordans and colorways etc etc. I love federer but he won't be able to make something like Jordanbrand.
 

kimguroo

Legend
as much as I want this to happen. Federer will never be able to achieve something as big as jordanbrand. Tennis just doesn't have the same amount of big personalities that Basketball has, and it doesn't have the same culture. Jordan actually wore the shoes during his games and theres a story for each of the new jordans and colorways etc etc. I love federer but he won't be able to make something like Jordanbrand.
I am not saying Federer brand will be like Jordan brand. Last year, Jordan made $100 mils for brand loyalty so there is no way Federer brand can achieve that. I am saying that 1-2 mils per a year from loyalty payment can be achieved (probably 3 mils max) but Fed will be the one who are willing to accept this or not in the future.
 
Not a sign of any Federer (or tennis at all) gear at the Uniqlo store here in Orlando, and it caters to a largely international tourist market that would buy it up in droves! Everytime I've checked online for any of it it's gone, or only available in small sizes. It's honestly really frustrating. I like their tennis stuff, and I'd like to wear it, especially their pullovers and cooler weather stuff. The only tennis specific thing I have gone there with the intention of buying, and they actually had, was the Djokovic Mickey Mouse shirts. And since the store is on Disney property, they darn well better have had it!
So their whole current tennis operation is Mickey Mouse literally and figuratively :unsure::p
 
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