FearTheJester
New User
They’re not missing out when he hardly plays tournaments and when he does he’s only around for a round or two. The amount of time it takes to mass produce apparel and shoes wouldn’t be worth it.
Sponsorship Changes for 2025
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jimdontcare
Semi-Pro
In another sad blow for Prince fans, Joran Vliegen has moved to Yonex
kevonian
Semi-Pro
Sad day for Prince
yourtennisfit
Professional
I guess Sinner is around for more than 2 rounds at most tournaments
Might want to read the entire comment again
arthurli22
Semi-Pro
I think he is referring to KyrgiosI guess Sinner is around for more than 2 rounds at most tournaments
Might want to read the entire comment again
yourtennisfit
Professional
Yeah - well aware of that, but that wasn't the nature of the discussion.
Kyrgios is lucky to still be under contract anywhere, his antics in my eyes are much worse than Sinner's problems
FearTheJester
New User
Re-reading the thread my comment was referring to Kyrgios but I think the original comment was directed towards Sinner re: PE gear. With his results and what looks to be a fruitful next decade Nike should build some line around him. But they won’t.
I might be wrong but I think Karue Sell could be switching to Tecnifibre racquets soon (with sponsorship, hunch based on one of his Instagram stories). I remember he had tried an ISO in the past and liked it. He does rock Lacoste apparel already, so a full sponsorship TF x Lacoste could make sense!
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He just confirmed he's switching to something on Youtube live.
I am fully convinced he's switching to TF now. He went to "pick up the new weapons" in Antwerp, close to where Dieter Calle is based (insta story two days ago). Today in the Youtube live he says he has been doing customizing work these days and learning a bunch of things, and then basically gives the whole TF marketing speech of the 2025 T-Fights (how swingweight has been dropping on the tour, due to balls coming up faster, etc).
He reacted to someone playing with a 345 SW in the comments and said his stick is around 290 unstrung 310 strung
Someone else asked what model he is switching to: "not an Aero 98, not a Percept... waiting for papers to be signed to tell more"
Finally, Karue states his favorite patterns are 18x19 and 16x20, so I would be surprised if he switched to something other than a 305S or an "underspec" ISO 305
mavsman149
Hall of Fame
Funny that it’s the old pj still though
mavsman149
Hall of Fame
Is it just Pouille now?
jimdontcare
Semi-Pro
Marcel Granollers too but it might just be those two on the main circuit.
I think so yeah but different deals, Pouille gets frames/bags from Prince but not sponsored, Granollers has a deal through Prince Japan giving him O3 Tours still but always in the Japan paintjobs, retired Joachim Johansson (coaching Vavassori these days and runs an academy/club in Sweden) is sponsored by Prince (Europe division I guess?) AND Nike weirdly
Znak
Hall of Fame
Not necessarily a sponsorship change (too lazy to make a new thread) looks like Kostyuk is getting her own line of shoes with Wilson
It’s a line targeting women only. Her and Stearns currently using them.
jimdontcare
Semi-Pro
Not that I could really buy Celio if I wanted to, but their clothes do not look comfortable.
Same with On. I don't mind the designs like some here but it looks so miserable to play in
Same with On. I don't mind the designs like some here but it looks so miserable to play in
dropdropdrop
New User
Celio is a budget clothes store in France (quality is ****)
LeftyMagic
Semi-Pro
mertens to yonex on tv making me feel good about myself and annual doubting and switching. she may be using the tw demo program at this point. just when i think its me, mertens confirms for me it’s the racquets fault.
Subway Tennis
G.O.A.T.
It’s amazing to see how Wilson’s womens range has transformerd since Kostyuk joined in an ambassadorial role. She’s clearly doing her part and there must be some very talented young designers working there.
In a very short span of time (3-4 years?) Wilson’s womens range has gone from drab Senior Citizens midweek ladies style outfits to one of the coolest looking lines competing with Lululemon and brands like that. The one area that hadn’t been updated was the shoes so it’s pretty cool to see them take the next step.
Znak
Hall of Fame
Agreed, I'd put it above lulu, it's top tier imo. Tate Kuerbis seems to be bringing some of that heat from Nike!
arthurli22
Semi-Pro
Seems Arthur Rinderknech switches from Lacoste to Psycho Bunny, interesting one
Shaolin
Talk Tennis Guru
They sponsor other players like Popyrin for instance.
Eravauttennis
Rookie
And I think Former player Andy Roddick right?
Shaolin
Talk Tennis Guru
That I don't know. Roddick wears a lot of random things so perhaps he was wearing their stuff but not sponsored.
Casey 1988
Semi-Pro
Probably just got the clothes for free as a test or one time sponsor on his YouTube channel for a single video podcast. This happens more and more with video Podcast, the exception of News ones now being sponsored by own stuff they promote or having YouTube Membership/Patron because somehow YouTube likes to demonetize any kind of news on YouTube even from places like NBC, ABC, CBS that used to have standards until Donald Jon Trump when number 47 president.
Dae18
Hall of Fame
I don’t recall ever seeing anyone sponsored by Björn Borg yet so this is going to be interesting.
Dae18
Hall of Fame
If that’s the case, that’s more like him saying he played like Björn Borg during that match. Unstoppable clay domination ala Borg at his peak on clay
Babolast
Legend
Nadal to.... Hoka?!!
e.vnexpress.net
Why Nadal turned down $150M contract with Nike - VnExpress International
Tennis legend Rafael Nadal, in the final year of his career, turned down a US$150 million contract renewal from Nike and instead went for a partnership with a lesser-known brand.
e.vnexpress.net
dropdropdrop
New User
Is this real?lolNadal to.... Hoka?!!
Why Nadal turned down $150M contract with Nike - VnExpress International
Tennis legend Rafael Nadal, in the final year of his career, turned down a US$150 million contract renewal from Nike and instead went for a partnership with a lesser-known brand.
makes sense - they can be the big fish in a small pond, get back end and treated like a king by a smaller brand - same as Federer > ON, especially as Nike are largely downsizing their tennis investment - and focusing in on his niche for cushioned shoes to support his lifestyle is a stronger marketing story too
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dropdropdrop
New User
Wouldn’t be a bad move - Nike will not grow with him like fed and on. Hoka tennis would be interesting lol
Babolast
Legend
I hate this fake garbage comments that Nike is exiting tennis. Absolute fake news.
fine not exiting but downsizing their investment / focusing on a few key players rather than it being a key market for them - legacy players like Nadal and Fed can get a lot more at a smaller start up and drive investment etc... make more out of it
jmacdaununder2
Legend
No dedicated tennis design team resulting in a substantial downgrade in style & a massive reduction in availability of tennis attire & shoes at Nike stores in Australia certainly doesn’t augur well for those of us in Oz.
Add to this the €70 shipping charge from Tennis Warehouse Europe and their lack of stock in comparison with the USA store - which we’re embargoed from buying from - and there’s certainly a substantial downturn in interest in buying Nike for myself and many others locally.
Ubiquitous, unavailable & expensive - not a winning formula.
Lululemon is relatively cheap here and ON shoes purchased locally are actually cheaper than Nike bought from Europe, assuming Europe even has what I want to buy.
Yonex shoes are readily available too, so I’ll be just fine, especially with the imminent demise of the ZVC4.
Add to this the €70 shipping charge from Tennis Warehouse Europe and their lack of stock in comparison with the USA store - which we’re embargoed from buying from - and there’s certainly a substantial downturn in interest in buying Nike for myself and many others locally.
Ubiquitous, unavailable & expensive - not a winning formula.
Lululemon is relatively cheap here and ON shoes purchased locally are actually cheaper than Nike bought from Europe, assuming Europe even has what I want to buy.
Yonex shoes are readily available too, so I’ll be just fine, especially with the imminent demise of the ZVC4.
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Shaolin
Talk Tennis Guru
emkayenaim
Rookie
Can't believe Nike Australia doesn't ship their stuffs from Singapore when it's the logical thing to do.
emkayenaim
Rookie
Nadal to.... Hoka?!!
Why Nadal turned down $150M contract with Nike - VnExpress International
Tennis legend Rafael Nadal, in the final year of his career, turned down a US$150 million contract renewal from Nike and instead went for a partnership with a lesser-known brand.
Speaking of Hoka...
Can't remember where I watch/read it but a tennis company hired an ex-Hoka staff for their footwear department (Babolat?)
Dae18
Hall of Fame
It’s still Nike, the logo is on the side
Another thing to consider is that, much like the RF logo, I'm nearly certain that Nike not only designed but also owns the rights to the Rafa bull logo.
Rosstour
Talk Tennis Guru
Nike has always treated Rafa much better than Fed, I'm guessing they will be a lot nicer about letting that logo go
RNBABOLAT
Professional
Losing not just Nadal but all the academy sponsorships and maybe a few "new" talents that could possible endorse their clothing in the long term.Nadal to.... Hoka?!!
Why Nadal turned down $150M contract with Nike - VnExpress International
Tennis legend Rafael Nadal, in the final year of his career, turned down a US$150 million contract renewal from Nike and instead went for a partnership with a lesser-known brand.
EJ: (I don't remember the names of the teenage couple who make a good run at Miami from Nadal academy sponsored by Nike)
Hard to believe they are willing to lose that kind of exposure and being the first to look into new talents that come out from the academy, not to mention Rafa himself
Rosstour
Talk Tennis Guru
Looked at another way it was a huge outlay for them to clothe all those personnel at discounted or complementary pricing. And if Rafa isn't playing then...
