Tennis is literally dying. Average age of TV viewers of ATP matches was 61 years

[TimeToPlaySets]

Tennis is literally dying. Average age of TV viewers of ATP matches was 61 years
Young people have zero interest in watching tennis.

“The sport is dying out, we’re not getting that same intensity, the same love, or new fans anymore."


Noah Rubin interview: 'I don't know if people realise alcohol and substance abuse in tennis is a thing'

Noah Rubin interview: 'I don't know if people realise alcohol and substance abuse in tennis is a thing'

To the casual observer, the life of a professional tennis player is nothing but glamour - the money, the fame, those immaculate white clothes.

www.telegraph.co.uk

 

[Red Rick]

Watching TV in general is dying out

 

[r2473]

Dying is dying out

 

[Dondon]

OMG it's true

 

[UnderratedSlam]

Watching TV in general is dying out

Of course. Comparing TV ratings from back when there were 3 TV channels and now with 500 channels and the internet is pretty pointless.

 

[chicagodude]

Watching TV in general is dying out

Inderdaad!

Anyway, watching TV is indeed dying out slowly, and watching sports in general has been on the decline among young people for years across the board, with very few exceptions (I seem to remember soccer and the NBA to still be doing okay in terms of younger viewers).
Watching e-sports has been on the rise among youngsters on the other hand, make of that what you will. While I don't understand it myself, there must be something in e-sports that makes it more appealing for younger viewers than the traditional sports. Maybe it's the pace of the action itself, maybe the length of an event, or simply the broadcasting format itself.

 

[Sentinel]

Zverev to the resQ !!!!

 

[accidental]

Noah Rubin’s career is dying out

Can Kyrgios save him?

 

[tennis_pro]

Dude I'm basically watching tennis on crappy streams, literally zero TV so nothing is registered in the official stats. I imagine most people in their 20s and 30s who watch tennis are doing exactly what I am doing.

 

[ollinger]

Dude I'm basically watching tennis on crappy streams, literally zero TV so nothing is registered in the official stats. I imagine most people in their 20s and 30s who watch tennis are doing exactly what I am doing.

This. Younger crowd has cut the cable, Nielsen ratings of what people watch are less and less useful

 

[Im(moral) Winner]

Dude I'm basically watching tennis on crappy streams, literally zero TV so nothing is registered in the official stats. I imagine most people in their 20s and 30s who watch tennis are doing exactly what I am doing.

Of course watching illegal streams doesn't help at all

 

[ollinger]

(Thread reminds me of why in the 1948 Presidential election polls predicted Dewey would beat Truman. Polling was generally done by phone, and the colossal sampling error was that back then some people still didn't have phones in their homes, and those people were mostly poorer Democrats)

 

[sureshs]

Does TV viewers include streaming app viewers on tablets, PCs or cell phones?

 

[weakera]

For the record I'm 94 years old and yes I am part of a dying generation of tennis fans.

I would love it so much if every tennis tournament was available on the same network for $9.99/month like WWE Network. I think it would make it a lot easier for fans everywhere to always catch the action.

 

[KG1965]

Tennis is literally dying. Average age of TV viewers of ATP matches was 61 years
Young people have zero interest in watching tennis.

“The sport is dying out, we’re not getting that same intensity, the same love, or new fans anymore."


Noah Rubin interview: 'I don't know if people realise alcohol and substance abuse in tennis is a thing'

Noah Rubin interview: 'I don't know if people realise alcohol and substance abuse in tennis is a thing'

To the casual observer, the life of a professional tennis player is nothing but glamour - the money, the fame, those immaculate white clothes.

www.telegraph.co.uk

A sport that lasts more than an hour and a half is a dead sport.

Grand Slam killed tennis.

 

[Luke Yonex]

I mainly watch tennis on YouTube

 

[Pistol10]

What is TV?!

 

[Born_to_slice]

What is TV?!

 

[sureshs]

Pickleball attracts a much younger crowd

 

[Terenigma]

It's because tennis channels and forums do almost nothing to appeal to the younger crowd. Old commentators who have outdated views, the TV shows have boring presenters with no sense of excitement, just muted appreciation of the sport and they barely ever focus on the new players and then wonder why people don't know who they are. Hell, even the once decent forums don't have any style anymore, removing things like the like button and deleting threads with any kind of free thinking or new views on players and the sport itself.

The sport is still exciting, there ARE new exciting players on the tour who don't need to spit on umpires to get attention and MAYBE some of them need to step up on-court too but the media doesn't do them any favours when all they report is the controversy.

 

[sureshs]

All tennis matches need to be capped at 1 set.

 

[NastyWinners]

In general, tennis doesn't appeal to the masses because of the expense as well.

 

[sureshs]

Old commentators like Chrissie Evert, Tracy Austin, Pam Shriver, McEnroe brothers, and generic sports guys need to go.

They should be replaced with newer talent like Prakash Amritraj who is a doing a great side role on Tennis Channel.

 

[BeatlesFan]

It's because tennis channels and forums do almost nothing to appeal to the younger crowd. Old commentators who have outdated views, the TV shows have boring presenters with no sense of excitement, just muted appreciation of the sport and they barely ever focus on the new players and then wonder why people don't know who they are.

Tennis Channel in American routinely shows Nick matches and talk about him constantly. That's appealing to the younger crowd, isn't it? It's not like a Thiem match is going to light a fire under anyone's ass, whether they're 17 or 77.

 

[ollinger]

The sport is still exciting

much of the time the sport is garbage. Back and forth baseline play is just not very compelling and puts people to sleep.

 

[Mainad]

For the record I'm 94 years old and yes I am part of a dying generation of tennis fans.

It's so nice to meet someone on here who could be my dad rather than my grandson.

 

[True Fanerer]

All tennis matches need to be capped at 1 set.

You don't want that.

Fed would be winning slams forever.

 

[TimeToPlaySets]

Does TV viewers include streaming app viewers on tablets, PCs or cell phones?

Yes.

The sports with the oldest — and youngest — TV audiences

Of 24 professional sports looked at, all but women’s tennis has seen the average age of viewers increase.

www.marketwatch.com

Only golf and horse racing are older fan

 

[TimeToPlaySets]

For the record I'm 94 years old and yes I am part of a dying generation of tennis fans.

I would love it so much if every tennis tournament was available on the same network for $9.99/month like WWE Network. I think it would make it a lot easier for fans everywhere to always catch the action.

It's called tennisTV.
$15/Mo

 

[sureshs]

UBI will solve a lot of these problems.

 

[weakera]

It's called tennisTV.
$15/Mo

TennisTV doesn't cover the stuff covered by ESPN

 

[victorcruz]

Well if you're not living, you're dying. And sitting in front of a tv, you're dying a slow death.

Tennis and golf in general, they have a problem where they are having issues attracting the younger crowd... especially here in the states. It has a lot to do with no Americans being competitive or having any personality. Golf is just... not exciting to watch.

 

[hipolymer]

Make the game faster.

Remove the second serve, 15 seconds between points, speed up the court

Solved.

 

[DSH]

For the record I'm 94 years old and yes I am part of a dying generation of tennis fans.

I would love it so much if every tennis tournament was available on the same network for $9.99/month like WWE Network. I think it would make it a lot easier for fans everywhere to always catch the action.

You are already dying!

(Is a joke)

 

[Deleted member 766172]

I could see this being true tbh.

 

[TimHenmanATG]

People on here need to be careful what they wish for.

This b*llocks that they trialled at the Next Gen tournament (single serve, TBs at 4-4, etc.) is just a taste of things to come.

You only need to look at cricket to see how the sport was perverted as populist fluff, much to the detriment of the game.

 

[sureshs]

For the record I'm 94 years old

Get out there and play the USTA Super Senior tournaments young man. I was a volunteer at one of them this year and the women's final was between two "girls" in their 90s.

 

[Slimerer]

Kyrgios will fix this.

 

[DonDiego]

It's one of the most boring sports to watch on tv.

 

[Zara]

I don't enjoy matches too long in general. I didn't like how long the Wimbledon final was. I thought Djokovic would wrap it up in 3 or 4 but was surprised to see it going on forever. Took away half of our day and that felt like a waste.

 

[sureshs]

Wait for a few years. With virtual reality like Microsoft HoloLens, you can wear a suit and experience the action from your home. Say Nadal hits a topspin winner. You can then put yourself virtually there and attempt to return the shot. You will be able to watch the game from any camera angle you want, like laying on the court and looking above at the players and the flying balls (not allowed with female players).

Machine intelligence will predict the outcome of every point 2 hours before a match begins. You as a viewer will know the prediction but the players won't, and you will be rooting for them to break the prediction.

You can also virtually roam through the player's lounge (ladies changing room not allowed) and have pre match chats with Federer and Djokovic. You can pick up rackets from their bag and "feel" them, and then with a click, order the same customized ones from TW.

 

[Federer and Del Potro]

Watching TV in general is dying out

Living is dying out.

 

[Genious at Work]

Tennis is literally dying. Average age of TV viewers of ATP matches was 61 years
Young people have zero interest in watching tennis.

“The sport is dying out, we’re not getting that same intensity, the same love, or new fans anymore."


Noah Rubin interview: 'I don't know if people realise alcohol and substance abuse in tennis is a thing'

Noah Rubin interview: 'I don't know if people realise alcohol and substance abuse in tennis is a thing'

To the casual observer, the life of a professional tennis player is nothing but glamour - the money, the fame, those immaculate white clothes.

www.telegraph.co.uk

That is alright though because the average mental age of a TTW poster is 2 years and 4 months. It kind of compensates for that.

 

[OhYes]

I've been told that Fed is good for the game and young generations.
Face it - if he retired 5 years ago, we wouldn't have old players collecting Slams now, but young and exciting generations fighting each other and carving their toughness by taking responsibility for their careers.

 

[Deon Sanders]

Everything is "dying out" when you go by the numbers they use

People are dropping cable by the millions per year

There is no sport or entertainment that doesnt claim they are "dying out" outside maybe Disney that had to pay $100+ billion to buy up properties to expand their pool

Meanwhile revenues and prize money are higher than ever

A good reason for the ATP to go the NBA/MLB route and allow people to post anything on social media even if it violates their coveted copyright

 

[wangs78]

I don't enjoy matches too long in general. I didn't like how long the Wimbledon final was. I thought Djokovic would wrap it up in 3 or 4 but was surprised to see it going on forever. Took away half of our day and that felt like a waste.

I like long matches in the SF and F stages of Slams (when the top players duke it out). Watching low ranked players duke it out is a bit of a mixed bag.

 

[MichaelNadal]

Dude I'm basically watching tennis on crappy streams, literally zero TV so nothing is registered in the official stats. I imagine most people in their 20s and 30s who watch tennis are doing exactly what I am doing.

Exactly. If TV actually showed it maybe we could watch lol. Im so used to streams.

 

[Rabbit]

All tennis matches need to be capped at 1 set.

Based on your video, I can see why you'd say that.

Old commentators like Chrissie Evert, Tracy Austin, Pam Shriver, McEnroe brothers, and generic sports guys need to go.

Yeah let's get rid of the Grand Slam Champions and others who have forgotten more about the game than the rest of the world will ever know.

They should be replaced with newer talent like Prakash Amritraj who is a doing a great side role on Tennis Channel.

Yeah, a washed out never was who couldn't win a match on the pro tour and relies on his daddy's name to make a wannabe living. Dude couldn't hack it in college, the satellites, or his eye blinking stint on the pro tour.

The only reason Amritraj is on the Tennis Channel is the guy he replaced is a convicted felon. Otherwise, Amritraj would be still living off daddy.

Great thought there.


The tennis business is down 35% in the United States. They thought taking the personality out of the game would take out the controversy. Problem was, tennis didn't protect the game and now you have every player basically playing the same game. George Carlin once called tennis ping pong where the players stand on the table. It was funny then, it's true now.

 

[OldschoolKIaus]

So ... ban old people?

 

[Chadalina]

Based on your video, I can see why you'd say that.



Yeah let's get rid of the Grand Slam Champions and others who have forgotten more about the game than the rest of the world will ever know.



Yeah, a washed out never was who couldn't win a match on the pro tour and relies on his daddy's name to make a wannabe living. Dude couldn't hack it in college, the satellites, or his eye blinking stint on the pro tour.

The only reason Amritraj is on the Tennis Channel is the guy he replaced is a convicted felon. Otherwise, Amritraj would be still living off daddy.

Great thought there.


The tennis business is down 35% in the United States. They thought taking the personality out of the game would take out the controversy. Problem was, tennis didn't protect the game and now you have every player basically playing the same game. George Carlin once called tennis ping pong where the players stand on the table. It was funny then, it's true now.

The council only cares about themselves.
The top players dont care about fans or tournament organizors.
Tournament organizors dont care about the fans or the players (just $$$)
Wilson cannot make two rackets that weigh the same.